ZIP 07728 - 860Z200US07728 — Demographic Snapshot (2023)

Explore ZIP 07728 demographics: 56,623 residents, $107,042 median income, $490,000 median home value, and diverse community insights for 2023.

Aug. 26, 2025

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Overview

If you’re considering a move, investment, or business opportunity in ZIP 07728, located in Monmouth County, New Jersey, this demographic and housing snapshot offers a clear picture of the area in 2023. With a sizable population, strong income levels, and a diverse community, this ZIP code presents unique opportunities and considerations for homebuyers, real estate investors, small-business owners, and analysts. Let’s break down the key metrics to help you make informed decisions about living or working in 07728.

Population & Households

ZIP 07728 is home to a population of 56,623 residents, making it a vibrant and moderately large community. This population is distributed across 20,513 households, reflecting a mix of family and individual living arrangements. With 21,150 total housing units in the area, there’s a slight surplus of homes compared to occupied households, which could indicate some availability for new residents or investors looking to enter the market. For businesses, this population size suggests a substantial customer base to tap into, especially for services catering to families and diverse groups.

Income & Housing Costs

The median household income in ZIP 07728 stands at $107,042, pointing to a relatively affluent community with strong purchasing power. This income level can support local businesses and indicates that residents likely have disposable income for goods, services, and leisure. On the housing front, the median home value is $490,000, reflecting a robust real estate market that may appeal to investors seeking appreciation potential. For renters, the median rent is $1,941 per month, which is on the higher side, suggesting that rental properties could be a lucrative option for landlords, though affordability may be a concern for some prospective tenants.

Race & Ethnicity

The demographic makeup of ZIP 07728 showcases a diverse community, which can enrich the cultural fabric and influence business and real estate strategies. The racial composition includes 67.03% White, 4.31% Black, 5.95% Asian, and 19.87% Hispanic residents. This diversity suggests a welcoming environment for people from various backgrounds, making it an attractive location for families and businesses aiming to serve a broad audience. Understanding these demographics can help tailor marketing efforts or community engagement initiatives to resonate with different groups in 07728.

Key Facts

  • Total population: 56,623 residents, offering a sizable market for businesses and services.
  • Total households: 20,513, indicating a strong base of potential customers or tenants.
  • Median household income: $107,042, reflecting significant local purchasing power.
  • Median home value: $490,000, suggesting a competitive yet potentially rewarding real estate market.
  • Median rent: $1,941, pointing to opportunities for rental property investments.
  • Diverse community: 67.03% White, 19.87% Hispanic, 5.95% Asian, and 4.31% Black.
  • Total housing units: 21,150, with a small surplus over occupied households, hinting at availability.

What This Means for You

For homebuyers, ZIP 07728 offers a community with a high median income and home values that suggest stability and potential growth, though the $490,000 median price may require careful financial planning. The diversity and population size also mean access to varied amenities and a dynamic social environment. Investors and real estate agents can find value in the strong home prices and rental rates, with a slight surplus of housing units possibly easing entry into the market—ideal for flipping or long-term rental strategies. Small-business owners benefit from a large, affluent, and diverse customer base, making this an excellent spot for retail, dining, or service-based ventures, especially those catering to family needs or cultural preferences. Analysts can use these metrics to benchmark 07728 against nearby areas, identifying trends in income, housing demand, or demographic shifts to inform broader market studies.

Run This Study Yourself

  • Curious about diving deeper into ZIP 07728 or comparing it with another area? Start by visiting ZipcodeGPT for a user-friendly platform to explore demographic data.
  • Input any ZIP code to access up-to-date population, income, and housing insights tailored to your needs.
  • Use the detailed reports to make data-driven decisions for your next home, investment, or business venture.

Frequently Asked Questions about ZIP 07728

  • What is the population of ZIP 07728?
    As of 2023, the estimated population of ZIP 07728 is 56,623.
  • How many households are in ZIP 07728?
    ZIP 07728 has approximately 20,513 households as of 2023.
  • What is the median household income in ZIP 07728?
    The median household income is $107,042 (ACS 2023).
  • What is the median home value in ZIP 07728?
    The median value of owner-occupied homes is $490,000 (ACS 2023).
  • What is the median monthly rent in ZIP 07728?
    Median gross rent is approximately $1,941 per month (ACS 2023).

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