Aug. 26, 2025
If you’re considering a move, investment, or business opportunity in ZIP 11204, located in Brooklyn, New York, this demographic and housing snapshot offers a clear picture of the area in 2023. With a robust population, diverse community, and significant housing costs, this ZIP code presents unique opportunities and challenges for homebuyers, real estate investors, small-business owners, and analysts. Let’s break down the latest data to help you make informed decisions about living or working in 11204.
ZIP 11204 is home to a substantial population of 81,368 residents, making it a densely populated urban area. This figure reflects a vibrant community with a strong local presence, ideal for businesses seeking foot traffic or investors eyeing rental demand. The area comprises 25,306 households, indicating a mix of family and individual living arrangements. With 27,498 total housing units, there’s a slight surplus of units over households, which could suggest some availability for new residents or investors, though competition remains high given the urban setting.
The median household income in ZIP 11204 stands at $67,588, which provides a moderate earning base for residents. This income level supports a range of consumer spending, beneficial for small businesses targeting local customers. However, housing costs are notably high, with a median house value of $1,097,200. This figure underscores the premium nature of real estate in this Brooklyn area, appealing to investors with capital but potentially challenging for first-time homebuyers. For renters, the median rent is $1,751 per month, reflecting a significant cost of living that aligns with the area’s urban density and demand.
ZIP 11204 boasts a diverse population, with a racial and ethnic composition that enriches the community’s cultural fabric. White residents make up 53.11% of the population, followed by Asian residents at 29.0%, Hispanic or Latino residents at 13.03%, and Black residents at 0.84%. This diversity creates a dynamic environment for businesses catering to varied cultural needs and for residents seeking a multicultural neighborhood. Understanding this mix can help investors and business owners tailor their strategies to resonate with the community’s unique makeup.
For homebuyers, ZIP 11204 offers a vibrant, diverse community but comes with a steep price tag. With median home values exceeding $1 million, you’ll need substantial financial readiness or creative financing options to enter this market. The slightly higher number of housing units compared to households may provide some opportunities, but expect competition.
For investors and real estate agents, the high median home values and rental rates in 11204 signal strong potential returns, especially for long-term investments or rental properties. The area’s population density and diversity suggest consistent demand for housing, though acquisition costs will be a significant hurdle.
For small-business owners, the sizable population and moderate median income present a promising customer base. The cultural diversity of 11204 allows for niche offerings tailored to specific ethnic or cultural groups, while the urban setting ensures visibility. However, high rent costs for commercial spaces may require careful budgeting.
For analysts, the data points to a stable, densely populated area with economic and cultural diversity. These factors can inform market studies, policy recommendations, or investment forecasts, particularly in housing and local commerce sectors.
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