ZIP 18704 - 860Z200US18704 — Demographic Snapshot (2023)

Overview

If you’re considering ZIP code 18704 for a home purchase, investment opportunity, or business venture, understanding the area’s demographic and housing landscape is essential. Located in Luzerne County, Pennsylvania, this ZIP code offers a mix of suburban appeal and economic diversity. With a population of over 30,000 and a range of housing options, 18704 presents unique opportunities for various stakeholders. This snapshot, based on 2023 data, breaks down key metrics to help homebuyers, real estate investors, small-business owners, and analysts make informed decisions.

Population & Households

ZIP 18704 is home to a population of 30,997 residents, making it a moderately sized community with a stable residential base. This population is distributed across 13,282 households, reflecting a community with a strong foundation of family and individual living arrangements. The total number of housing units stands at 14,531, indicating a slight surplus of available properties compared to occupied households. This gap could suggest opportunities for buyers or investors looking to enter the market, as well as potential rental demand for property owners.

Income & Housing Costs

The median household income in ZIP 18704 is $62,907, which positions the area as a middle-income community. This income level supports a housing market where the median house value is $154,600—a figure that may appeal to first-time homebuyers or those seeking affordable properties in a suburban setting. For renters, the median rent is $935 per month, offering a relatively accessible entry point compared to higher-cost urban areas. These figures suggest that 18704 strikes a balance between affordability and economic stability, making it a practical choice for diverse groups.

Race & Ethnicity

The demographic composition of ZIP 18704 reflects a predominantly White population at 82.12%, with smaller but notable representation from other groups. Black residents account for 6.14% of the population, while Hispanic or Latino individuals make up 7.96%. Asian residents represent a smaller share at 0.83%. This diversity, while not as pronounced as in larger metropolitan areas, contributes to a community with varied cultural perspectives, which can be a draw for businesses and residents seeking an inclusive environment.

Key Facts

• Total population in ZIP 18704: 30,997 residents.
• Total households: 13,282, with 14,531 total housing units available.
• Median household income: $62,907, indicative of a middle-income community.
• Median house value: $154,600, offering affordability for potential buyers.
• Median monthly rent: $935, a competitive rate for renters.
• Racial composition: 82.12% White, 7.96% Hispanic, 6.14% Black, 0.83% Asian.

What This Means for You

For homebuyers, ZIP 18704 offers an affordable entry into homeownership with a median house value of $154,600. The slight surplus of housing units (14,531 total units versus 13,282 households) suggests there may be inventory to choose from, potentially giving buyers some negotiating power. The median income of $62,907 also indicates a community with stable earning potential, which can support long-term financial planning.

For real estate investors and agents, the combination of reasonable home values and a median rent of $935 points to potential for rental income or property appreciation. The population size and household count suggest steady demand, while the diversity in the area could attract a wide tenant base. Keeping an eye on the unoccupied housing units could reveal opportunities for flipping or long-term holds.

For small-business owners, the population of nearly 31,000 and a middle-income demographic provide a solid customer base. The cultural diversity, though modest, means businesses catering to varied tastes or needs could find a niche. Additionally, the affordable rent levels might translate to reasonable commercial leasing costs, making 18704 a viable spot for startups or expansions.

For analysts, the data paints a picture of a stable, middle-income area with room for growth in housing occupancy. The demographic breakdown offers insights into community needs, while income and housing costs provide a benchmark for economic health compared to neighboring ZIP codes.

Run This Study Yourself

• Curious about other areas or want to dive deeper into ZIP 18704? Start by visiting ZipcodeGPT for a user-friendly platform to explore demographic and housing data.
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