Aug. 30, 2025
If you’re considering ZIP code 19604 for your next home purchase, investment opportunity, or business venture, understanding the local demographics and housing landscape is essential. Located in Berks County, Pennsylvania, this area offers a unique blend of affordability and diversity. With data from 2023, this snapshot provides a clear picture of the population, income levels, housing costs, and cultural composition in 19604. Whether you’re a homebuyer, real estate investor, small-business owner, or analyst, these insights will help you make informed decisions tailored to your goals.
ZIP code 19604 is home to a population of 29,408 residents, making it a moderately sized community with a vibrant local presence. These individuals are distributed across 9,438 households, reflecting a mix of family structures and living arrangements. The total number of housing units in the area stands at 10,089, indicating a slight surplus of available properties relative to occupied households. This could suggest opportunities for buyers or investors looking to enter the market, as well as potential rental demand for landlords.
The median household income in ZIP 19604 is $52,863, which positions the area as a working-class community with accessible living costs. For homebuyers and investors, the median house value of $110,800 offers an affordable entry point compared to many neighboring regions in Pennsylvania. This price point could be particularly appealing for first-time buyers or those seeking value-driven investment properties. Meanwhile, the median rent of $1,100 per month reflects a reasonable cost for tenants, providing a balanced rental market for property owners to consider.
The cultural fabric of ZIP 19604 is notably diverse, with a strong Hispanic presence shaping the community’s identity. Approximately 72.8% of residents identify as Hispanic, making this the predominant demographic group. White residents account for 19.42% of the population, while Black residents make up 5.94%, and Asian residents represent just 0.18%. This diversity can be a significant draw for businesses and investors looking to cater to a multicultural customer base or workforce, as well as for homebuyers seeking a vibrant, inclusive neighborhood.
For homebuyers, ZIP 19604 presents an affordable opportunity to own a home with a median value of $110,800, well below many regional averages. The area’s diverse population also means a welcoming, dynamic community to call home. Real estate investors and agents can capitalize on the slight surplus of housing units (10,089 total units versus 9,438 households), which may indicate room for flipping properties or securing rental income at a median rent of $1,100. The low median home price also suggests potential for appreciation over time. Small-business owners will find a sizable and diverse customer base of nearly 30,000 residents, with a strong Hispanic demographic that could benefit from culturally tailored products or services. Finally, analysts can use this data to track trends in affordable housing markets or study the impact of demographic diversity on local economies. Whatever your role, ZIP 19604 offers actionable opportunities grounded in its current metrics.
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