Aug. 30, 2025
If you’re considering a move, investment, or business opportunity in ZIP 20817, located in Bethesda, Maryland, this demographic and housing snapshot offers a clear picture of the area. With data from 2023, we’ll break down key metrics like population, income, housing costs, and racial composition to help homebuyers, real estate investors, small-business owners, and analysts make informed decisions. Whether you’re eyeing a family home, a rental property, or a commercial space, understanding ZIP 20817’s profile is the first step to success.
ZIP 20817 is home to a population of 37,738 residents, making it a moderately sized community with a suburban feel. These individuals are distributed across 13,584 households, reflecting a strong residential base. With 14,363 total housing units in the area, there’s a small buffer of available properties, suggesting a tight but not overly saturated housing market. For families and individuals looking to settle here, this indicates a stable community with room for growth, while businesses can tap into a sizable local customer base.
One of the standout features of ZIP 20817 is its high median household income of $240,104, which places it among the more affluent areas in the region. This financial strength translates into significant purchasing power, a key consideration for businesses targeting higher-income demographics. On the housing front, the median home value stands at an impressive $1,142,300, reflecting a premium real estate market. For renters, the median monthly rent is $3,155, which aligns with the area’s upscale profile. These figures suggest that both buying and renting in ZIP 20817 require substantial financial resources, but they also point to strong property value retention for investors.
The demographic makeup of ZIP 20817 is notably diverse, offering a multicultural environment that can appeal to a wide range of residents and businesses. The racial composition includes 60.68% White, 7.39% Black, 16.2% Asian, and 9.24% Hispanic residents. This diversity fosters a vibrant community dynamic, which can be a draw for families seeking inclusive neighborhoods and for businesses aiming to serve varied customer needs. Understanding this mix is crucial for tailoring real estate offerings or marketing strategies to resonate with the local population.
For homebuyers, ZIP 20817 offers a prestigious address with high home values and a diverse, family-friendly community. Be prepared for a competitive market and significant upfront costs, but expect strong long-term value appreciation. Real estate investors and agents will find opportunities in a market with affluent residents and stable demand, though high entry costs mean focusing on luxury properties or high-end rentals could yield the best returns. Small-business owners can leverage the area’s high median income and diverse population to offer premium products or services tailored to varied cultural preferences—think specialty retail, dining, or professional services. Analysts can use these metrics to benchmark ZIP 20817 against other affluent areas, identifying trends in housing demand or economic growth. Across all groups, the data points to a community with both challenges (cost barriers) and rewards (stability and opportunity).
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