Sept. 20, 2025
If you’re considering a move, investment, or business opportunity in ZIP 27604, located in the Raleigh, North Carolina area, this demographic and housing snapshot offers a clear picture of the community as of 2023. With a population of over 44,000 and a diverse cultural makeup, this area presents unique opportunities and challenges for homebuyers, real estate investors, small-business owners, and analysts. Let’s break down the key metrics to help you understand what makes ZIP 27604 tick and how it might align with your goals.
ZIP 27604 is home to 44,094 residents, making it a moderately sized community with a vibrant mix of individuals and families. These residents are distributed across 18,572 households, indicating a strong residential base. With 20,828 total housing units in the area, there’s a notable presence of both occupied and vacant properties, which could signal opportunities for investors or buyers looking to enter the market. The ratio of households to population suggests an average household size of roughly 2.4 people, pointing to a blend of smaller families and single-occupancy homes.
Financially, ZIP 27604 offers a solid middle-ground for residents and potential newcomers. The median household income stands at $72,793, which provides a comfortable earning level for many families and individuals compared to national averages. Housing costs reflect the area’s growing appeal, with a median house value of $293,100—a figure that suggests a competitive yet accessible market for buyers. For renters, the median rent is $1,386 per month, which aligns with the income levels and indicates a balanced rental market for those not ready to buy. These numbers highlight ZIP 27604 as a place where affordability and value can coexist, depending on your financial strategy.
One of the standout features of ZIP 27604 is its diverse population, which enriches the community’s cultural fabric. The racial and ethnic composition breaks down as follows: 37.88% White, 29.95% Black, 7.1% Asian, and 21.1% Hispanic. This diversity creates a dynamic environment that can appeal to a wide range of residents and businesses. For small-business owners, this mix offers a chance to cater to varied customer needs and preferences, while homebuyers may appreciate the inclusive atmosphere that comes with such a broad demographic spread.
For homebuyers, ZIP 27604 presents a promising market with median home values at $293,100, which could be within reach for many, especially given the median income of $72,793. The diversity and population size suggest a lively community with amenities and social opportunities. Investors and real estate agents should note the gap between total housing units (20,828) and households (18,572), which may indicate vacant properties or room for development—potentially a chance to flip homes or build rental portfolios, especially with median rents at $1,386. Small-business owners can leverage the diverse demographic makeup to target niche markets or offer inclusive services, tapping into a customer base of over 44,000. Analysts will find the balanced income and housing metrics useful for forecasting trends or advising clients on market entry. Whether you’re settling down or scaling up, ZIP 27604 offers a foundation worth exploring.
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