Aug. 30, 2025
If you’re considering ZIP code 27893 for your next home, investment, or business venture, understanding the local demographics and housing landscape is essential. Located in Wilson, North Carolina, this area offers a unique blend of diversity, affordability, and opportunity. With a population of over 38,000 and a median household income of $40,180, ZIP 27893 presents a snapshot of a working-class community with accessible housing options. This article breaks down the key metrics—population, income, housing costs, and racial composition—to help homebuyers, investors, small-business owners, and analysts make informed decisions based on 2023 data.
ZIP 27893 is home to 38,626 residents, making it a moderately sized community with a strong local presence. These individuals are distributed across 16,074 households, reflecting a mix of family units, singles, and shared living arrangements. The total number of housing units stands at 18,383, indicating some vacancy or availability for potential buyers or renters. This balance between population and housing suggests a community with room for growth, whether you’re looking to settle down or invest in property.
The median household income in ZIP 27893 is $40,180, which points to a predominantly working-class or lower-middle-income area. For homebuyers, this income level often translates to a focus on affordability, and the housing market reflects that. The median house value is $153,000, offering a relatively accessible entry point for first-time buyers or investors seeking value. For those renting, the median rent is $894 per month, which aligns with the income levels and provides a cost-effective alternative to homeownership. These figures suggest that ZIP 27893 could be a practical choice for budget-conscious individuals or businesses catering to essential needs.
One of the standout features of ZIP 27893 is its diverse population. The racial composition includes 54.52% Black or African American, 26.65% White, 15.53% Hispanic or Latino, and 0.48% Asian residents. This diversity creates a vibrant cultural fabric, which can be a draw for families seeking an inclusive community or businesses aiming to serve a broad customer base. Understanding this mix is crucial for tailoring real estate strategies or marketing efforts to resonate with local residents.
For homebuyers, ZIP 27893 offers an affordable housing market with a median home value of $153,000, well below many national averages. This could be an ideal spot for first-time buyers or those looking to stretch their budget without sacrificing community size or diversity. Investors and real estate agents will find potential in the gap between total housing units and households, hinting at vacant properties or rental demand. With a median rent of $894, rental properties could yield steady returns for landlords targeting working-class tenants. Small-business owners can leverage the area’s diversity and population density to offer goods and services that cater to a wide range of cultural preferences and income levels—think essential retail, affordable dining, or community-focused services. Analysts can use these metrics to benchmark ZIP 27893 against neighboring areas, identifying trends in affordability or demographic shifts. Whatever your goal, this data provides a foundation for smart decision-making.
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