ZIP 28348 - 860Z200US28348 — Demographic Snapshot (2023)

Explore ZIP 28348 demographics: 38,921 residents, $65,213 median income, $203,700 median home value, and diverse community insights.

Aug. 30, 2025

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Overview

If you're considering a move, investment, or business opportunity in ZIP 28348, located in North Carolina, this demographic and housing snapshot offers a clear picture of the area. With a population of nearly 39,000 and a diverse community, this region presents unique opportunities for homebuyers, real estate investors, small-business owners, and analysts. Using the latest 2023 data, we’ll break down key metrics on population, income, housing, and racial composition to help you make informed decisions about living or working in ZIP 28348.

Population & Households

ZIP 28348 is home to a substantial population of 38,921 residents. This sizable community is distributed across 13,562 households, indicating a strong residential base. The total number of housing units in the area stands at 14,413, suggesting a slight surplus of available properties relative to occupied households. For families or individuals looking to settle here, this could mean a reasonable chance of finding a home, while investors might see potential in the unoccupied units for rental or resale opportunities.

Income & Housing Costs

The median household income in ZIP 28348 is $65,213, reflecting a moderate earning capacity for residents. This income level supports a comfortable lifestyle for many, though it’s worth considering alongside housing costs. The median home value in the area is $203,700, which positions ZIP 28348 as a relatively affordable market compared to national averages. For renters, the median monthly rent is $1,111, offering a more accessible entry point for those not ready to buy. These figures suggest that both homeownership and renting are viable options, depending on your financial goals and circumstances.

Race & Ethnicity

ZIP 28348 boasts a diverse population, which contributes to a rich cultural fabric. The racial composition breaks down as follows: 48.76% White, 27.27% Black, 1.96% Asian, and 13.39% Hispanic. This diversity can be a significant draw for families and businesses seeking an inclusive environment. For small-business owners, this mix offers a broad customer base with varied needs and preferences, while homebuyers may appreciate the community’s multicultural atmosphere.

Key Facts

  • Total population: 38,921 residents, indicating a robust community size.
  • Total households: 13,562, showing a strong residential presence.
  • Total housing units: 14,413, with some availability beyond current occupancy.
  • Median household income: $65,213, supporting a moderate standard of living.
  • Median home value: $203,700, offering affordability in the housing market.
  • Median rent: $1,111 per month, providing a reasonable renting option.
  • Diverse demographics: 48.76% White, 27.27% Black, 1.96% Asian, 13.39% Hispanic.

What This Means for You

For homebuyers, ZIP 28348 offers a promising mix of affordability and community size. With a median home value of $203,700 and a slight surplus of housing units, you may find good options whether you’re a first-time buyer or looking to upgrade. The diverse population also means a welcoming environment for families of varied backgrounds.

For investors and real estate agents, the data points to potential in both rental and sales markets. The median rent of $1,111 suggests steady demand for rentals, while the gap between total housing units and households could indicate opportunities for flipping or long-term holds. Keeping an eye on local trends will be key to maximizing returns.

For small-business owners, the population of nearly 39,000 and diverse demographic makeup provide a solid customer base. Whether you’re opening a retail store, restaurant, or service-based business, tailoring your offerings to the cultural diversity and income levels (median $65,213) of ZIP 28348 could drive success.

For analysts, these metrics offer a foundation for deeper research into economic and social trends. The balance of income, housing costs, and diversity in ZIP 28348 could inform studies on affordability, community development, or market potential.

Run This Study Yourself

  • Curious about other areas or want to dive deeper into ZIP 28348? Use ZipcodeGPT to access detailed demographic and housing data tailored to your needs.
  • Simply enter the ZIP code of interest on the platform to generate a comprehensive report in seconds.
  • Make data-driven decisions for your home search, investment, or business strategy with ease.

Frequently Asked Questions about ZIP 28348

  • What is the population of ZIP 28348?
    As of 2023, the estimated population of ZIP 28348 is 38,921.
  • How many households are in ZIP 28348?
    ZIP 28348 has approximately 13,562 households as of 2023.
  • What is the median household income in ZIP 28348?
    The median household income is $65,213 (ACS 2023).
  • What is the median home value in ZIP 28348?
    The median value of owner-occupied homes is $203,700 (ACS 2023).
  • What is the median monthly rent in ZIP 28348?
    Median gross rent is approximately $1,111 per month (ACS 2023).

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