Aug. 31, 2025
If you’re considering a move, investment, or business opportunity in ZIP 29440, located in South Carolina, this demographic and housing snapshot offers a clear picture of the area in 2023. With a population of over 26,000 and a mix of housing options, this ZIP code presents unique opportunities and challenges for homebuyers, real estate investors, small-business owners, and analysts. Let’s break down the key metrics to help you make informed decisions about living, working, or investing here.
ZIP 29440 is home to a population of 26,419 residents, spread across 10,672 households. This translates to an average household size of roughly 2.5 people, suggesting a mix of families and smaller living arrangements. The area also has a total of 13,845 housing units, indicating a notable number of vacant or seasonal properties. For those looking to understand community dynamics, this balance of population and households points to a moderately dense area with room for growth or investment in housing stock.
The median household income in ZIP 29440 stands at $54,926, reflecting a middle-income community where affordability remains within reach for many. Housing costs align with this income level, with a median home value of $160,400—a price point that could appeal to first-time buyers or investors seeking entry-level properties. For renters, the median monthly rent is $912, offering a relatively affordable alternative to homeownership. These figures suggest that ZIP 29440 could be a practical choice for those balancing budget and lifestyle needs.
The demographic makeup of ZIP 29440 is diverse, with a racial composition of 51.84% White, 44.59% Black, 0.18% Asian, and 2.41% Hispanic. This near-even split between White and Black residents highlights a community with significant cultural diversity, which can influence local businesses, schools, and social dynamics. For business owners or investors, understanding this mix is key to tailoring services or marketing strategies to the area’s unique population.
For homebuyers, ZIP 29440 offers a compelling mix of affordability and community size. With median home values at $160,400, this area could be ideal for those entering the housing market or seeking a lower-cost alternative to pricier regions. The rental market, with a median rent of $912, also supports those not ready to buy but wanting to live in a diverse, mid-sized community.
For investors and real estate agents, the gap between total housing units (13,845) and households (10,672) hints at opportunities in vacant or underutilized properties. The median home value suggests room for appreciation, especially if demand grows, making this ZIP code a potential target for fixer-uppers or rental investments.
For small-business owners, the diverse population and middle-income base provide a broad customer pool. Tailoring offerings to reflect the cultural mix—nearly equal parts White and Black residents—could help build a loyal clientele. Additionally, the population size supports businesses in sectors like retail, services, or dining.
For analysts, these metrics offer a foundation for deeper research into growth trends, housing demand, or economic stability in ZIP 29440. The income and housing cost data can inform studies on affordability or market potential.
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