Aug. 30, 2025
If you’re considering a move, investment, or business opportunity in ZIP 30248, located in Georgia, this demographic and housing snapshot offers a clear picture of the area based on 2023 data. With a population of over 33,000 and a median household income above the national average, this ZIP code presents a blend of suburban appeal and economic stability. Whether you’re a homebuyer, real estate investor, small-business owner, or analyst, these insights into population, income, housing costs, and diversity can guide your next steps.
ZIP 30248 is home to 33,837 residents, making it a moderately sized community with room for growth. These individuals are distributed across 10,697 households, reflecting a mix of family and individual living arrangements. With 11,435 total housing units in the area, there’s a small buffer of available properties, which could indicate manageable demand for housing compared to supply. This balance is worth noting if you’re looking to buy or invest in this region.
The median household income in ZIP 30248 stands at $85,458, a figure that suggests a relatively strong economic base for residents. This income level supports a comfortable lifestyle for many and indicates purchasing power for local businesses. On the housing front, the median home value is $275,000, which aligns with a market that’s accessible to middle-income buyers while offering potential for appreciation. For renters, the median rent is $1,470 per month, reflecting a rental market that caters to a range of budgets but may require careful financial planning for some households.
The demographic makeup of ZIP 30248 is notably diverse, creating a vibrant community fabric. White residents account for 51.37% of the population, followed by Black residents at 37.45%. Hispanic individuals make up 9.19%, while Asian residents represent a smaller share at 0.22%. This diversity can be a draw for those seeking an inclusive environment, and it offers unique opportunities for businesses catering to varied cultural needs or preferences.
For homebuyers, ZIP 30248 offers a promising market with a median home value of $275,000, which is within reach for many middle-income families, especially given the area’s solid median income of $85,458. The slight surplus of housing units (11,435 total) compared to households (10,697) suggests you might find options without intense competition, though acting quickly on desirable properties is still wise.
Real estate investors and agents will appreciate the potential for growth in this area. The combination of a diverse population and stable income levels points to sustained demand for both rentals and purchases. With median rent at $1,470, rental properties could provide steady cash flow, while home values indicate room for appreciation over time.
Small-business owners can leverage the diverse demographic profile of ZIP 30248 to tailor products or services to a wide audience. The income level supports discretionary spending, so businesses in retail, dining, or personal services might find a receptive market. Additionally, the population size of 33,837 ensures a sizable customer base to tap into.
Analysts can use these metrics as a foundation for deeper research into regional trends. The balance of housing supply and demand, coupled with income and diversity data, provides a starting point for evaluating economic health or forecasting future shifts in this ZIP code.
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