Aug. 30, 2025
If you’re considering a move, investment, or business opportunity in ZIP 30297, located in Georgia, this demographic and housing snapshot offers a clear picture of the area in 2023. With a population of nearly 29,000 and a diverse community, this ZIP code presents unique opportunities and challenges for homebuyers, real estate investors, agents, small-business owners, and analysts. Drawing from the latest data, we’ll break down key metrics on population, income, housing, and racial composition to help you make informed decisions about living or working in this area.
ZIP 30297 is home to 28,892 residents, making it a moderately sized community with a mix of urban and suburban characteristics. These individuals are distributed across 10,473 households, indicating an average household size of roughly 2.8 people. This suggests a blend of families, couples, and potentially single residents, which could influence housing demand and community services. With 11,438 total housing units in the area, there’s a small surplus of homes compared to occupied households, pointing to potential vacancies or rental opportunities.
The median household income in ZIP 30297 stands at $45,975, which is below the national average but reflects the economic realities of many working-class communities. For homebuyers and investors, this income level shapes affordability and purchasing power in the local housing market. The median house value is $121,400, offering a relatively accessible entry point for first-time buyers or those seeking budget-friendly investment properties. Meanwhile, the median rent is $1,144 per month, which may appeal to renters looking for reasonable costs or landlords assessing rental yield potential. These figures highlight a market where affordability is a key strength, though income constraints could limit rapid price growth.
ZIP 30297 boasts a richly diverse population, which shapes the cultural fabric and community dynamics of the area. The racial composition includes 52.41% Black or African American, 27.06% Hispanic or Latino, 10.29% White, and 6.2% Asian residents, with the remainder comprising other or mixed-race groups. This diversity can be a significant draw for businesses aiming to serve a wide customer base or for families seeking an inclusive environment. It also suggests a need for culturally tailored services, marketing strategies, and community engagement efforts.
For homebuyers, ZIP 30297 offers an affordable housing market with median home values at $121,400, ideal for those entering the market or seeking cost-effective options. However, with a median household income of $45,975, budgeting for additional costs like maintenance or taxes will be crucial. Real estate investors and agents should note the slight surplus of housing units (11,438 total vs. 10,473 households), which could signal opportunities for rentals or fixer-uppers, especially with median rents at $1,144. The area’s diversity also means properties may appeal to a broad tenant base.
Small-business owners can leverage the diverse population of 28,892 to target varied customer needs, from culturally specific products to inclusive services. The income levels suggest a focus on value-driven offerings could resonate well. Analysts studying this ZIP code will find the demographic mix and economic data useful for market segmentation or forecasting trends, particularly in housing demand and consumer spending patterns. Overall, ZIP 30297 presents a balanced mix of opportunity and practicality for stakeholders across the board.
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