ZIP 31404 - 860Z200US31404 — Demographic Snapshot (2023)

Explore ZIP 31404 demographics: 30,749 residents, $49,805 median income, $193,100 median home value, and diverse housing insights for 2023.

Aug. 30, 2025

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Overview

If you’re considering a move, investment, or business opportunity in ZIP 31404, understanding the area’s demographic and housing landscape is essential. Located in the Savannah, Georgia area, this ZIP code offers a mix of residential diversity and economic potential. With a population of over 30,000 and a range of housing options, ZIP 31404 presents unique opportunities for homebuyers, real estate investors, small-business owners, and analysts. This snapshot, based on 2023 data, breaks down key metrics to help you make informed decisions about this community.

Population & Households

ZIP 31404 is home to 30,749 residents, making it a moderately sized community with a vibrant local presence. These individuals are distributed across 12,830 households, reflecting a mix of family structures and living arrangements. The area also has 14,427 total housing units, indicating some vacancy or availability that could appeal to prospective buyers or renters looking for options in this region. This balance of population and housing suggests a community with room for growth or investment.

Income & Housing Costs

The median household income in ZIP 31404 stands at $49,805, which provides insight into the economic profile of the area. This figure suggests a working-class community with moderate earning power, potentially appealing to businesses targeting affordable goods and services. On the housing front, the median home value is $193,100, offering a relatively accessible entry point for first-time buyers or investors seeking value in the Savannah market. For renters, the median rent is $1,199 per month, which aligns with the income levels and indicates a rental market that could be attractive for landlords or tenants seeking reasonable costs.

Race & Ethnicity

The demographic makeup of ZIP 31404 reflects a diverse community with a rich cultural fabric. The racial composition includes 59.59% Black, 32.61% White, 1.41% Asian, and 3.09% Hispanic residents. This diversity can be a significant draw for businesses aiming to serve a varied customer base or for families seeking an inclusive environment. Understanding this breakdown can also help real estate professionals and small-business owners tailor their strategies to meet the needs of the local population.

Key Facts

  • Total population: 30,749 residents in ZIP 31404 as of 2023.
  • Total households: 12,830, indicating a mix of family and individual living arrangements.
  • Total housing units: 14,427, suggesting some availability for new residents or investors.
  • Median household income: $49,805, reflecting a moderate economic base.
  • Median home value: $193,100, an accessible price point for many buyers.
  • Median rent: $1,199, offering a balanced rental market.
  • Racial diversity: Predominantly Black (59.59%) and White (32.61%) with smaller Asian (1.41%) and Hispanic (3.09%) populations.

What This Means for You

For homebuyers, ZIP 31404 offers a chance to enter the housing market at a median value of $193,100, which is competitive for the Savannah area. The diversity and population size suggest a lively community with local amenities and social opportunities. Real estate investors and agents will find potential in the gap between total housing units (14,427) and households (12,830), which may indicate vacant properties or room for development. The median rent of $1,199 also points to a steady rental demand, ideal for building a portfolio of income properties. Small-business owners can leverage the diverse demographic profile and moderate income levels to offer tailored products or services, especially in sectors like retail or dining that cater to a broad audience. Analysts studying market trends will appreciate the balanced economic indicators and cultural mix as a foundation for deeper research into this ZIP code’s potential.

Run This Study Yourself

  • Curious about other areas or want updated data for ZIP 31404? Dive into your own analysis with ease.
  • Visit ZipcodeGPT to access powerful tools that break down demographic and housing stats for any ZIP code.
  • Input your target area, explore the insights, and make data-driven decisions for your next move or investment.

Frequently Asked Questions about ZIP 31404

  • What is the population of ZIP 31404?
    As of 2023, the estimated population of ZIP 31404 is 30,749.
  • How many households are in ZIP 31404?
    ZIP 31404 has approximately 12,830 households as of 2023.
  • What is the median household income in ZIP 31404?
    The median household income is $49,805 (ACS 2023).
  • What is the median home value in ZIP 31404?
    The median value of owner-occupied homes is $193,100 (ACS 2023).
  • What is the median monthly rent in ZIP 31404?
    Median gross rent is approximately $1,199 per month (ACS 2023).

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