Aug. 30, 2025
If you’re considering a move, investment, or business opportunity in ZIP 31404, understanding the area’s demographic and housing landscape is essential. Located in the Savannah, Georgia area, this ZIP code offers a mix of residential diversity and economic potential. With a population of over 30,000 and a range of housing options, ZIP 31404 presents unique opportunities for homebuyers, real estate investors, small-business owners, and analysts. This snapshot, based on 2023 data, breaks down key metrics to help you make informed decisions about this community.
ZIP 31404 is home to 30,749 residents, making it a moderately sized community with a vibrant local presence. These individuals are distributed across 12,830 households, reflecting a mix of family structures and living arrangements. The area also has 14,427 total housing units, indicating some vacancy or availability that could appeal to prospective buyers or renters looking for options in this region. This balance of population and housing suggests a community with room for growth or investment.
The median household income in ZIP 31404 stands at $49,805, which provides insight into the economic profile of the area. This figure suggests a working-class community with moderate earning power, potentially appealing to businesses targeting affordable goods and services. On the housing front, the median home value is $193,100, offering a relatively accessible entry point for first-time buyers or investors seeking value in the Savannah market. For renters, the median rent is $1,199 per month, which aligns with the income levels and indicates a rental market that could be attractive for landlords or tenants seeking reasonable costs.
The demographic makeup of ZIP 31404 reflects a diverse community with a rich cultural fabric. The racial composition includes 59.59% Black, 32.61% White, 1.41% Asian, and 3.09% Hispanic residents. This diversity can be a significant draw for businesses aiming to serve a varied customer base or for families seeking an inclusive environment. Understanding this breakdown can also help real estate professionals and small-business owners tailor their strategies to meet the needs of the local population.
For homebuyers, ZIP 31404 offers a chance to enter the housing market at a median value of $193,100, which is competitive for the Savannah area. The diversity and population size suggest a lively community with local amenities and social opportunities. Real estate investors and agents will find potential in the gap between total housing units (14,427) and households (12,830), which may indicate vacant properties or room for development. The median rent of $1,199 also points to a steady rental demand, ideal for building a portfolio of income properties. Small-business owners can leverage the diverse demographic profile and moderate income levels to offer tailored products or services, especially in sectors like retail or dining that cater to a broad audience. Analysts studying market trends will appreciate the balanced economic indicators and cultural mix as a foundation for deeper research into this ZIP code’s potential.
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