ZIP 36301 - 860Z200US36301 — Demographic Snapshot (2023)

Overview

If you’re considering a move, investment, or business opportunity in ZIP 36301, located in southeastern Alabama, this demographic and housing snapshot offers a clear picture of the area in 2023. With a population of over 38,000 and a mix of affordability and diversity, this region—often associated with Dothan—presents unique opportunities for homebuyers, real estate investors, small-business owners, and analysts. Let’s break down the key metrics to help you make informed decisions about living, working, or investing in ZIP 36301.

Population & Households

ZIP 36301 is home to 38,627 residents, making it a moderately sized community with a small-town feel yet enough scale to support local businesses and amenities. These residents are distributed across 15,567 households, reflecting a mix of family and individual living arrangements. With 17,872 total housing units in the area, there’s a noticeable gap between occupied and available homes, which could signal opportunities for buyers or investors looking to enter the market.

Income & Housing Costs

The median household income in ZIP 36301 stands at $49,124, which suggests a working-class community with moderate earning power. For homebuyers, this income level pairs with a median house value of $156,100—a relatively affordable entry point compared to national averages. This affordability could appeal to first-time buyers or investors seeking rental properties with reasonable acquisition costs. Meanwhile, the median rent of $886 per month offers a cost-effective option for those not ready to buy, and it provides landlords with a benchmark for setting competitive rates.

For small-business owners, the income and housing cost data indicate a customer base with disposable income for essential goods and services, though luxury markets might be less viable. Understanding these financial dynamics can help tailor offerings to the local economic reality.

Race & Ethnicity

The demographic makeup of ZIP 36301 reflects a diverse community, with 59.19% of residents identifying as White, 31.16% as Black, 0.84% as Asian, and 5.26% as Hispanic. This diversity can enrich the cultural fabric of the area, offering a blend of perspectives and traditions. For businesses, this mix suggests a need for inclusive marketing and services that resonate with varied backgrounds. For homebuyers and investors, it points to a welcoming community with potential for broad appeal across different demographic groups.

Key Facts

• Total population: 38,627 residents in 2023, offering a sizable yet manageable community.
• Total households: 15,567, indicating a strong base of local families and individuals.
• Total housing units: 17,872, with some vacancy that could present opportunities.
• Median household income: $49,124, reflecting moderate earning capacity.
• Median house value: $156,100, an accessible price point for many buyers.
• Median rent: $886, a competitive rate for renters and landlords alike.
• Racial diversity: Predominantly White (59.19%) and Black (31.16%), with smaller Hispanic (5.26%) and Asian (0.84%) populations.

What This Means for You

For homebuyers, ZIP 36301 offers an affordable housing market with median home values at $156,100, well within reach for many budgets. The moderate median income suggests a stable, working community where you’re likely to find neighbors with similar financial priorities. If you’re renting, the $886 median rent provides a cost-effective alternative while you save for a down payment.

For investors and real estate agents, the gap between total housing units (17,872) and households (15,567) hints at potential vacancies or underutilized properties. This could mean room for flipping homes or developing rental portfolios, especially given the reasonable median rent and home values. The diverse population also suggests a broad tenant or buyer pool to target.

For small-business owners, the demographic diversity and moderate income levels in ZIP 36301 call for practical, value-driven products and services. Consider how your business can cater to a multicultural customer base while aligning with local spending power. The population size supports a steady flow of potential customers without overwhelming competition typical of larger urban centers.

For analysts, these metrics provide a foundation for deeper research into economic trends, housing demand, or community needs in ZIP 36301. Pair this data with local employment or education statistics for a fuller picture of growth potential.

Run This Study Yourself

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