ZIP 48197 - 860Z200US48197 — Demographic Snapshot (2023)

Explore ZIP 48197 demographics: 65,911 residents, $70,913 median income, $274,100 median home value, and diverse community insights for 2023.

Aug. 26, 2025

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Overview

If you’re considering a move, investment, or business opportunity in ZIP 48197, located in the Ypsilanti area of Michigan, this demographic and housing snapshot offers a clear picture of the community in 2023. With a sizable population, diverse cultural makeup, and a range of housing options, this area presents unique opportunities for homebuyers, real estate investors, small-business owners, and analysts. Let’s break down the key metrics to help you understand what makes ZIP 48197 stand out.

Population & Households

ZIP 48197 is home to 65,911 residents, making it a vibrant and active community. This population size suggests a robust local market with potential for both residential and commercial growth. The area comprises 27,315 households, reflecting a strong base of families, singles, and professionals who contribute to the local economy. Whether you’re looking to settle down or tap into a customer base, the scale of this community offers a solid foundation.

Income & Housing Costs

The median household income in ZIP 48197 stands at $70,913, indicating a moderate earning capacity that supports a stable lifestyle for many residents. This income level can be a key indicator for businesses assessing purchasing power or for homebuyers gauging affordability. On the housing front, the median home value is $274,100, which positions the area as a competitive market for buyers and investors seeking value in a growing region. For renters, the median rent is $1,203 per month, reflecting a reasonable cost for those not ready to buy. With 28,649 total housing units, there’s a mix of options to explore, though availability may vary based on demand.

Race & Ethnicity

ZIP 48197 boasts a diverse population, which adds to the cultural richness of the area. The racial composition includes 56.55% White, 23.2% Black, 6.12% Asian, and 7.59% Hispanic residents. This diversity can be a draw for families seeking an inclusive community, businesses aiming to serve varied demographics, or investors looking for areas with broad appeal. Understanding this makeup helps in tailoring services, marketing strategies, or community engagement efforts to resonate with local residents.

Key Facts

  • Total population: 65,911 residents, offering a substantial community for engagement.
  • Total households: 27,315, indicating a strong residential base.
  • Median household income: $70,913, reflecting moderate economic stability.
  • Median home value: $274,100, a competitive price point for the region.
  • Median rent: $1,203, providing affordable options for non-buyers.
  • Diverse demographics: 56.55% White, 23.2% Black, 6.12% Asian, 7.59% Hispanic.
  • Total housing units: 28,649, suggesting a range of living options.

What This Means for You

For homebuyers, ZIP 48197 offers a balanced market with a median home value of $274,100, which could be an accessible entry point compared to pricier nearby areas. The diverse community and sizable population also mean access to varied amenities and social networks. Investors and real estate agents will find opportunity in the area’s 28,649 housing units and steady median income of $70,913, which supports rental demand at a median of $1,203—ideal for building a portfolio or serving clients. Small-business owners can leverage the 65,911 residents and cultural diversity to target a wide customer base, especially with tailored offerings that reflect the area’s demographic mix. Finally, analysts can use these metrics as a baseline for deeper market studies, whether for economic trends or community planning. This ZIP code presents a practical, data-backed opportunity for various goals.

Run This Study Yourself

  • Curious about other areas or want updated insights for ZIP 48197? Dive into your own analysis with ease.
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Frequently Asked Questions about ZIP 48197

  • What is the population of ZIP 48197?
    As of 2023, the estimated population of ZIP 48197 is 65,911.
  • How many households are in ZIP 48197?
    ZIP 48197 has approximately 27,315 households as of 2023.
  • What is the median household income in ZIP 48197?
    The median household income is $70,913 (ACS 2023).
  • What is the median home value in ZIP 48197?
    The median value of owner-occupied homes is $274,100 (ACS 2023).
  • What is the median monthly rent in ZIP 48197?
    Median gross rent is approximately $1,203 per month (ACS 2023).

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