Aug. 30, 2025
If you're considering a move, investment, or business opportunity in ZIP 48640, understanding the local demographics and housing landscape is essential. Located in a vibrant community, this area offers a mix of residential stability and economic potential. This snapshot, based on 2023 data, provides a clear picture of population, income, housing costs, and diversity in ZIP 48640. Whether you're a homebuyer, real estate investor, small-business owner, or analyst, these insights can guide your next steps with confidence.
ZIP 48640 is home to a population of 32,630 residents, making it a moderately sized community with a strong residential base. These individuals are distributed across 13,425 households, reflecting a balance of family and individual living arrangements. With 14,340 total housing units in the area, there’s a slight surplus of homes compared to occupied households, which could indicate availability for new residents or investors looking to enter the market.
The median household income in ZIP 48640 stands at $81,630, suggesting a relatively comfortable economic environment for many residents. This income level supports a housing market where the median home value is $191,000—a figure that positions the area as accessible for middle-income buyers while offering potential for appreciation. For renters, the median rent is $928 per month, providing a more affordable alternative to homeownership. These metrics highlight ZIP 48640 as a balanced market for both purchasing and leasing, catering to diverse financial situations.
The demographic makeup of ZIP 48640 reflects a predominantly white population at 89.68%, with smaller but notable representation from other groups. Black residents account for 1.14%, Asian residents make up 1.47%, and Hispanic individuals represent 3.77% of the population. This composition indicates a community with limited diversity but a foundation of cultural variety that could appeal to those seeking a primarily homogeneous yet inclusive environment. For businesses and investors, understanding this breakdown can help tailor services or marketing strategies to the majority demographic while addressing niche needs.
For homebuyers, ZIP 48640 presents a promising opportunity with a median home value of $191,000 and a median income of $81,630, suggesting affordability for many middle-income families. The slight surplus of housing units (14,340 total versus 13,425 households) could mean less competition when searching for a property. Real estate investors and agents might find value in this market’s stability and potential for growth, especially with homes priced at a level that attracts a broad buyer pool. The rental market, with a median rent of $928, also offers opportunities for steady returns on investment properties.
For small-business owners, the population of 32,630 provides a sizable customer base, while the income level indicates disposable income for goods and services. The demographic composition, predominantly white with smaller diverse groups, suggests a need for targeted offerings that resonate with the majority while exploring niche markets. Analysts can use this data to assess economic trends, housing demand, and community needs, making ZIP 48640 a case study for balanced growth potential.
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