ZIP 48706 - 860Z200US48706 — Demographic Snapshot (2023)

Overview

If you're considering a move, investment, or business opportunity in ZIP 48706, understanding the local demographics and housing landscape is essential. Located in Michigan, this ZIP code covers a diverse community with a population of over 38,000. This article provides a detailed snapshot of key metrics for 2023, including population, household income, housing values, and racial composition. Whether you're a homebuyer, real estate investor, small-business owner, or data analyst, these insights will help you make informed decisions about living, investing, or operating in this area.

Population & Households

ZIP 48706 is home to a population of 38,756 individuals as of 2023. This sizable community is spread across 16,835 households, indicating a strong residential base. The total number of housing units in the area stands at 18,163, suggesting a mix of occupied and available properties. For families and individuals looking to settle here, this points to a well-established area with a significant number of housing options to explore. For businesses, the large population offers a potential customer base or workforce.

Income & Housing Costs

The median household income in ZIP 48706 is $61,908, reflecting a moderate earning level that supports a stable local economy. When it comes to housing, the median home value is $142,300, which positions this area as relatively affordable compared to many national markets. For renters, the median rent is $887 per month, offering a cost-effective alternative to homeownership. These figures are particularly useful for homebuyers assessing affordability and for investors evaluating potential returns on rental properties or home sales.

Race & Ethnicity

The demographic makeup of ZIP 48706 is predominantly White, with 90.36% of the population identifying as such. Hispanic or Latino residents account for 4.81%, while Black or African American residents make up 0.8%, and Asian residents comprise 0.23%. This composition reflects a largely homogeneous community with smaller but notable diversity. For businesses and community planners, understanding this breakdown can help tailor services, marketing, or outreach efforts to resonate with the local population.

Key Facts

• Total population: 38,756 residents in 2023, indicating a substantial community.
• Total households: 16,835, showing a strong residential presence.
• Total housing units: 18,163, with a mix of occupied and vacant properties.
• Median household income: $61,908, suggesting moderate economic stability.
• Median home value: $142,300, an affordable entry point for many buyers.
• Median rent: $887 per month, a reasonable cost for renters.
• Racial composition: 90.36% White, 4.81% Hispanic, 0.8% Black, 0.23% Asian.

What This Means for You

For homebuyers, ZIP 48706 offers an affordable housing market with a median home value of $142,300, well below many urban benchmarks. The median rent of $887 also makes this area attractive for those not ready to buy. With over 18,000 housing units, you’re likely to find options that suit your needs, whether you're a first-time buyer or relocating family.

For real estate investors and agents, the combination of moderate home values and a sizable population of 38,756 creates opportunities for both rental and sales markets. The gap between total housing units and households suggests potential vacancies to target for investment or listing. Additionally, the median income of $61,908 indicates that many residents have the financial capacity to rent or buy, supporting demand.

For small-business owners, the large population and stable income levels point to a viable customer base. Whether you’re opening a retail store, service-based business, or restaurant, the demographic homogeneity (90.36% White) may simplify targeted marketing, while the smaller diverse segments offer niche opportunities. The area’s household count of 16,835 also suggests a strong local market for home-related services.

For analysts, these metrics provide a clear picture of ZIP 48706’s socioeconomic landscape. The data can be used to benchmark against neighboring ZIP codes or to identify trends in housing affordability and demographic shifts over time.

Run This Study Yourself

• Curious about other areas or want to dive deeper into ZIP 48706? Start by visiting ZipcodeGPT for a user-friendly platform to analyze ZIP code data.
• Enter any ZIP code to access up-to-date demographic, income, and housing metrics tailored to your needs.
• Use the insights to make informed decisions, whether you’re buying a home, investing, or planning a business venture.