Aug. 30, 2025
If you’re considering a move, investment, or business opportunity in ZIP 49024, located in the vibrant area of Portage, Michigan, this demographic and housing snapshot offers a clear picture of the community in 2023. With a population of over 30,000 and a robust median household income, this ZIP code presents a stable and diverse environment for homebuyers, real estate investors, small-business owners, and analysts. Let’s dive into the key metrics to help you make informed decisions about living or working in 49024.
ZIP 49024 is home to 30,937 residents, making it a moderately sized community with a strong residential base. These individuals are distributed across 12,715 households, reflecting a mix of family and individual living arrangements. With 13,232 total housing units in the area, there’s a slight surplus of homes compared to occupied households, which could indicate availability for new residents or investors looking to enter the market. This balance suggests a community that’s neither overcrowded nor underpopulated, offering a comfortable density for various lifestyles.
Financial stability is a key consideration for anyone eyeing ZIP 49024, and the numbers here are promising. The median household income stands at $86,427, indicating a relatively affluent population with solid earning potential. This income level supports a healthy local economy, which can be a draw for businesses and investors alike. On the housing front, the median home value is $248,700, positioning 49024 as a competitive yet accessible market for homebuyers. For renters, the median rent is $1,208 per month, reflecting a reasonable cost for those not ready to buy. These figures suggest a balanced housing market that caters to a range of budgets and preferences.
Diversity adds to the cultural fabric of any community, and ZIP 49024 offers a varied demographic profile. The racial composition includes 77.67% White, 6.64% Black, 4.87% Asian, and 5.78% Hispanic residents. This mix indicates a predominantly White area with meaningful representation from other groups, fostering a community that can appeal to a wide range of individuals and families. For businesses, this diversity can translate into a broader customer base, while homebuyers may appreciate the inclusive atmosphere.
For homebuyers, ZIP 49024 offers a compelling mix of affordability and value. With a median home price of $248,700 and a median income of $86,427, purchasing power is strong, and the slight surplus of housing units could mean less competition for available properties. Real estate investors and agents will find opportunities in a stable market where home values and rental rates ($1,208 median rent) suggest consistent demand—ideal for both long-term holds and rental income strategies. Small-business owners can benefit from a diverse, financially secure customer base of over 30,000 residents, providing a solid foundation for retail, services, or dining ventures. Finally, analysts can use these metrics to benchmark 49024 against neighboring ZIP codes, identifying trends in income, housing, or demographic shifts. Whether you’re settling down or scaling up, this area has tangible potential.
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