ZIP 52804 - 860Z200US52804 — Demographic Snapshot (2023)

Overview

If you’re considering ZIP code 52804 for your next home, investment, or business venture, understanding the local demographics and housing landscape is essential. Located in the heart of the Quad Cities area, this ZIP code offers a blend of suburban charm and economic opportunity. With a population of over 27,000 and a median household income of $64,450, ZIP 52804 presents a stable and diverse community. This article breaks down the key metrics—population, income, housing costs, and racial composition—based on the latest 2023 data, providing actionable insights for homebuyers, real estate investors, small-business owners, and analysts.

Population & Households

ZIP 52804 is home to 27,023 residents, making it a moderately sized community with a strong residential base. These individuals are distributed across 11,345 households, reflecting a mix of family and individual living arrangements. The total number of housing units stands at 11,986, indicating a slight surplus of available homes or rentals compared to occupied households. This balance suggests potential opportunities for buyers or investors looking to enter the market, as well as for businesses targeting a stable customer base.

Income & Housing Costs

The median household income in ZIP 52804 is $64,450, positioning it as a middle-income area with reasonable purchasing power. For homebuyers, this income level supports affordability when paired with the median house value of $148,400—a price point that offers entry into homeownership without the steep costs of larger urban centers. Renters, meanwhile, face a median rent of $909 per month, which is relatively moderate and aligns with the income levels of the area. These figures suggest that ZIP 52804 could be a practical choice for families or individuals seeking cost-effective living options, as well as for investors eyeing rental property demand.

Race & Ethnicity

The demographic makeup of ZIP 52804 reflects a diverse yet predominantly white community. Approximately 70.86% of residents identify as white, followed by 10.06% as Black, 9.61% as Hispanic, and 2.29% as Asian, with the remainder comprising other or mixed racial backgrounds. This diversity can be a draw for businesses aiming to serve a varied customer base or for families seeking an inclusive environment. Understanding this composition also helps real estate agents and investors tailor their strategies to meet the cultural and social needs of the community.

Key Facts

• Total population: 27,023 residents, offering a sizable market for businesses and services.
• Total households: 11,345, indicating a strong residential foundation.
• Total housing units: 11,986, suggesting slight availability for new occupants or investors.
• Median household income: $64,450, reflecting a stable middle-income community.
• Median house value: $148,400, an accessible entry point for homebuyers.
• Median rent: $909, a reasonable cost for renters in the area.
• Racial diversity: 70.86% white, 10.06% Black, 9.61% Hispanic, 2.29% Asian, fostering a varied community.

What This Means for You

For homebuyers, ZIP 52804 offers an affordable path to ownership with a median home value of $148,400, well within reach for many middle-income earners. The moderate rent of $909 also makes it a viable option for those not yet ready to buy. Real estate investors and agents can capitalize on the slight surplus of housing units (11,986 total vs. 11,345 households), which may indicate opportunities for flipping properties or securing rental income in a stable market. Small-business owners will find a diverse population of over 27,000 potential customers, with a median income that supports discretionary spending on local goods and services. Analysts studying regional trends can use these metrics to benchmark ZIP 52804 against neighboring areas, identifying growth potential or market gaps. Whether you’re settling down, investing, or launching a venture, this ZIP code provides a balanced foundation to build on.

Run This Study Yourself

• Curious about other ZIP codes or deeper insights into ZIP 52804? Start by visiting ZipcodeGPT to access powerful demographic and housing analysis tools.
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