ZIP 53132 - 860Z200US53132 — Demographic Snapshot (2023)

Overview

If you're considering a move, investment, or business opportunity in ZIP 53132, located in the heart of Franklin, Wisconsin, this demographic and housing snapshot offers a clear picture of the area in 2023. With a population of over 35,000 and a strong economic foundation, this ZIP code presents a blend of suburban stability and growth potential. Whether you're a homebuyer, real estate investor, small-business owner, or data analyst, these insights will help you make informed decisions about living, working, or investing in 53132.

Population & Households

ZIP 53132 is home to a population of 35,272 residents, making it a moderately sized community with a suburban feel. These individuals are distributed across 13,702 households, reflecting a strong residential base. The total number of housing units stands at 14,073, indicating a slight surplus of available homes or rentals compared to occupied households. This balance suggests a stable housing market with room for growth or flexibility for new residents and investors looking into the area.

Income & Housing Costs

One of the standout metrics for ZIP 53132 is its median household income of $110,656, which points to a relatively affluent community with significant purchasing power. This income level supports a robust local economy, appealing to businesses and retailers. On the housing front, the median home value is $345,600, reflecting a competitive yet accessible market for buyers in the Milwaukee metro area. For renters, the median rent is $1,380 per month, which aligns with the area’s higher income bracket and suggests a demand for quality rental properties. These figures highlight 53132 as a financially stable area for both homeowners and tenants.

Race & Ethnicity

The demographic makeup of ZIP 53132 showcases a predominantly white population at 82.01%, with smaller but notable representation from other groups. Black residents account for 2.85%, Asian residents make up 5.58%, and Hispanic or Latino individuals comprise 6.12% of the population. This diversity, while not as pronounced as in urban centers, adds a layer of cultural richness to the community. For businesses and investors, this mix can inform marketing strategies or community engagement efforts tailored to a primarily white but gradually diversifying population.

Key Facts

• Total population in ZIP 53132: 35,272 residents.
• Total households: 13,702, indicating a strong residential foundation.
• Total housing units: 14,073, with a small surplus of available properties.
• Median household income: $110,656, reflecting economic strength.
• Median home value: $345,600, competitive for the region.
• Median rent: $1,380, appealing to higher-income renters.
• Racial composition: 82.01% white, 6.12% Hispanic, 5.58% Asian, 2.85% Black.

What This Means for You

For homebuyers, ZIP 53132 offers a stable and affluent community with median home values at $345,600, ideal for families or individuals seeking long-term value in a suburban setting. The slight surplus of housing units (14,073 total) compared to households (13,702) suggests you may have negotiating power or options to choose from. Real estate investors and agents can capitalize on the area’s strong median income of $110,656, which supports demand for both purchase and rental properties—median rent at $1,380 indicates a viable market for landlords. Small-business owners will find a financially capable customer base here, with household incomes well above national averages, making 53132 a promising spot for retail, services, or dining ventures. Finally, analysts can use this data as a benchmark for suburban trends in the Milwaukee area, noting the gradual diversity and economic stability as key drivers of future growth.

Run This Study Yourself

• Curious about other ZIP codes or deeper insights into 53132? Start by visiting ZipcodeGPT to access powerful demographic tools.
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