ZIP 54952 - 860Z200US54952 — Demographic Snapshot (2023)

Explore ZIP 54952 demographics: 27,127 residents, $67,280 median income, $190,000 median home value, and key housing insights for 2023.

Aug. 30, 2025

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Overview

If you’re considering a move, investment, or business opportunity in ZIP 54952, located in Wisconsin, this demographic and housing snapshot offers a clear picture of the area in 2023. With a population of over 27,000 and a mix of housing options, this ZIP code presents unique opportunities for homebuyers, real estate investors, small-business owners, and analysts. Drawing from the latest data, we’ll break down key metrics on population, income, housing costs, and diversity to help you make informed decisions about this community.

Population & Households

ZIP 54952 is home to 27,127 residents, making it a moderately sized community with a stable population base. This area supports 11,987 households, reflecting a strong residential presence. Whether you’re a homebuyer looking for a vibrant neighborhood or a business owner seeking a customer base, the population size suggests a community with enough scale to support local commerce while maintaining a manageable, close-knit feel. The number of households also indicates a solid demand for housing and related services.

Income & Housing Costs

The median household income in ZIP 54952 stands at $67,280, positioning it as a middle-income area with reasonable purchasing power. For homebuyers and investors, this income level suggests affordability for a wide range of families and individuals. Housing costs align with this economic profile: the median house value is $190,000, offering a relatively accessible entry point for buyers compared to higher-cost regions. For renters, the median rent is $906 per month, which is moderate and appealing for those not yet ready to buy. These figures provide a balanced view of affordability and investment potential in the area.

Race & Ethnicity

The demographic makeup of ZIP 54952 reflects a predominantly white population at 80.9%, with smaller but notable representation from other groups. Hispanic residents account for 11.35% of the population, while Asian and Black communities make up 2.3% and 0.86%, respectively. This diversity, though not extensive, adds cultural depth to the area and can influence local business offerings, community events, and school environments. For businesses and investors, understanding this composition can help tailor services or marketing strategies to resonate with the community’s needs.

Key Facts

  • Total population: 27,127 residents in 2023, offering a sizable community for engagement.
  • Total households: 11,987, indicating strong residential demand.
  • Total housing units: 12,412, with a small surplus over households, suggesting some vacancy or availability.
  • Median household income: $67,280, reflecting a stable middle-income area.
  • Median house value: $190,000, an accessible price point for many buyers.
  • Median rent: $906, a moderate cost for renters in the area.
  • Racial composition: 80.9% white, 11.35% Hispanic, 2.3% Asian, 0.86% Black, showing moderate diversity.

What This Means for You

For homebuyers, ZIP 54952 offers a compelling mix of affordability and community size. With a median home value of $190,000 and reasonable rents at $906, this area suits first-time buyers or those seeking value without sacrificing access to a decent population base. The slight surplus of housing units (12,412 vs. 11,987 households) may also mean some negotiating room on price or availability.

For real estate investors and agents, the data points to a stable market with consistent demand. The median income of $67,280 supports a tenant or buyer pool with solid financial footing, while the home values suggest room for appreciation or rental income potential. Keeping an eye on vacancy trends could uncover undervalued properties.

For small-business owners, a population of 27,127 and a diverse, though predominantly white, demographic mix offers a reliable customer base. The income levels indicate disposable income for goods and services, while the household count supports demand for local retail, dining, or professional offerings.

For analysts, these metrics provide a baseline for deeper research into economic trends, housing turnover, or demographic shifts in ZIP 54952, helping to forecast future growth or challenges.

Run This Study Yourself

  • Curious about other areas or want updated data for ZIP 54952? Start by visiting ZipcodeGPT to access powerful demographic and housing insights.
  • Enter any ZIP code to generate a detailed report tailored to your needs, whether for buying, investing, or business planning.
  • Use the platform’s tools to compare metrics across regions and uncover opportunities with confidence.

Frequently Asked Questions about ZIP 54952

  • What is the population of ZIP 54952?
    As of 2023, the estimated population of ZIP 54952 is 27,127.
  • How many households are in ZIP 54952?
    ZIP 54952 has approximately 11,987 households as of 2023.
  • What is the median household income in ZIP 54952?
    The median household income is $67,280 (ACS 2023).
  • What is the median home value in ZIP 54952?
    The median value of owner-occupied homes is $190,000 (ACS 2023).
  • What is the median monthly rent in ZIP 54952?
    Median gross rent is approximately $906 per month (ACS 2023).

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