ZIP 57702 - 860Z200US57702 — Demographic Snapshot (2023)

Overview

If you’re considering a move, investment, or business opportunity in ZIP 57702, located in the Rapid City area of South Dakota, this demographic and housing snapshot offers a clear picture of the community. With data from 2023, we’ll break down population stats, household dynamics, income levels, housing costs, and racial composition to help you make informed decisions. Whether you’re a homebuyer, real estate investor, small-business owner, or analyst, these insights into ZIP 57702 will guide your next steps with confidence.

Population & Households

ZIP 57702 is home to a population of 35,771 residents, making it a moderately sized community with a mix of urban and suburban characteristics. This area supports 15,374 households, reflecting a strong residential base for families, professionals, and retirees alike. With 16,786 total housing units, there’s a slight surplus of properties over occupied households, which could indicate availability for new residents or investors looking for opportunities in this region.

Income & Housing Costs

The median household income in ZIP 57702 stands at $85,700, suggesting a relatively affluent community with solid earning potential. This income level positions residents well for homeownership or rental stability in the area. Speaking of housing, the median house value is $341,400, reflecting a robust real estate market that could appeal to buyers seeking long-term value or investors eyeing appreciation. For renters, the median rent is $1,209 per month, which aligns with the income levels and offers a viable option for those not ready to buy. These figures highlight ZIP 57702 as a financially stable area with housing costs that match its economic profile.

Race & Ethnicity

The demographic makeup of ZIP 57702 shows a predominantly white population at 85.57%, which shapes much of the community’s cultural and social fabric. Other groups include Hispanic residents at 4.28%, Asian residents at 1.24%, and Black residents at 0.9%. This composition indicates a largely homogeneous area with smaller but notable diversity. For businesses or investors, understanding this breakdown can help tailor services, marketing, or community engagement strategies to resonate with the majority while addressing the needs of minority groups.

Key Facts

• Total population: 35,771 residents, offering a sizable market for businesses and services.
• Total households: 15,374, indicating a strong residential foundation.
• Total housing units: 16,786, with potential availability for new occupants or investors.
• Median household income: $85,700, reflecting economic stability.
• Median house value: $341,400, suggesting a strong real estate market.
• Median rent: $1,209, providing affordable options for non-buyers.
• Racial composition: 85.57% white, with smaller Hispanic (4.28%), Asian (1.24%), and Black (0.9%) populations.

What This Means for You

For homebuyers, ZIP 57702 offers a promising market with a median home value of $341,400, backed by a median household income of $85,700 that supports affordability for many. The slight surplus of housing units (16,786 total vs. 15,374 households) may mean less competition for properties, giving you room to negotiate or find the right fit. For investors and real estate agents, the data points to potential in both buying and renting markets—home values suggest appreciation potential, while a median rent of $1,209 could attract steady tenants. Small-business owners can leverage a population of 35,771 and a predominantly white demographic (85.57%) to target products or services to the majority, while also considering niche offerings for smaller ethnic groups. Finally, analysts will find this data a useful benchmark for tracking trends in housing and income stability in the Rapid City region. Whatever your goal, ZIP 57702 presents a balanced mix of opportunity and stability.

Run This Study Yourself

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