Aug. 30, 2025
If you’re considering a move, investment, or business opportunity in ZIP 66049, located in the heart of Kansas, this demographic and housing snapshot offers a clear picture of the area in 2023. With a population of over 31,000 and a robust housing market, this ZIP code presents unique opportunities for homebuyers, real estate investors, small-business owners, and analysts. Drawing from the latest data, we’ll break down key metrics on population, income, housing costs, and diversity to help you make informed decisions.
ZIP 66049 is home to 31,351 residents, making it a moderately sized community with a vibrant local presence. These individuals are distributed across 14,155 households, reflecting a mix of family units, singles, and shared living arrangements. The total number of housing units stands at 15,405, indicating a slight surplus of available properties compared to occupied households. This gap could signal opportunities for buyers or investors looking to enter the market, as well as potential rental demand for landlords.
Financially, ZIP 66049 stands out with a median household income of $90,755, suggesting a relatively affluent community with strong purchasing power. This income level supports a healthy local economy, which can be a draw for small businesses seeking a stable customer base. On the housing front, the median home value is $362,600, positioning this area as a higher-end market within Kansas. For renters, the median monthly rent is $1,145, which is reasonable compared to the home values and income levels, offering a balanced option for those not ready to buy.
These figures suggest that while homeownership may require significant investment, the income levels in ZIP 66049 provide a foundation for affordability for many residents. Investors and agents might note the potential for appreciation in home values given the strong economic indicators.
The demographic makeup of ZIP 66049 reflects a predominantly white population at 77.24%, with smaller but notable representation from other groups. Black residents account for 4.32%, Asian residents make up 5.38%, and Hispanic individuals comprise 4.23% of the population. This diversity, while not as pronounced as in some urban centers, adds a layer of cultural richness to the community. For businesses, this mix can inform marketing strategies or product offerings to cater to varied preferences. For families and individuals, it suggests a community with some level of inclusivity and cultural exchange.
For homebuyers, ZIP 66049 offers a stable, higher-value housing market with median home prices at $362,600, backed by a strong median income of $90,755. This suggests you’re investing in a community with economic resilience, though you’ll need to budget accordingly for the upfront costs. Renters can find competitive options at a median of $1,145 per month, ideal if you’re testing the area before committing to a purchase.
Real estate investors and agents will appreciate the slight surplus of housing units (15,405 total vs. 14,155 households), which could mean opportunities for flipping, rentals, or new listings. The income levels also support potential for higher-end property developments or renovations that cater to affluent buyers.
Small-business owners can leverage the population of over 31,000 and the solid income base to target a consumer market with disposable income. The diversity, though moderate, allows for niche offerings that appeal to specific cultural or demographic groups. Analysts studying market trends will find ZIP 66049 a compelling case of a mid-sized, economically strong community with room for growth in housing and commerce.
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