ZIP 66208 - 860Z200US66208 — Demographic Snapshot (2023)

Explore ZIP 66208 demographics: 21,754 residents, $120,206 median income, $419,300 median home value, and key housing insights for 2023.

Sept. 20, 2025

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Overview

If you’re considering a move, investment, or business opportunity in ZIP 66208, located in the heart of Johnson County, Kansas, this demographic and housing snapshot offers a clear picture of the area in 2023. With a population of over 21,000 and a strong economic profile, this ZIP code—often associated with affluent Prairie Village and parts of Mission Hills—presents unique opportunities for homebuyers, real estate investors, small-business owners, and analysts. Let’s break down the latest data to help you understand what makes this area stand out.

Population & Households

ZIP 66208 is home to 21,754 residents, making it a moderately sized community with a suburban feel. These individuals are distributed across 9,283 households, reflecting a stable residential base. The total number of housing units stands at 9,572, indicating a slight surplus of available homes relative to occupied households. This balance suggests a market with room for growth or turnover, which could be appealing if you’re looking to buy or invest in property here.

Income & Housing Costs

One of the standout metrics for ZIP 66208 is its median household income of $120,206, which signals a prosperous community with significant purchasing power. This figure places the area well above national averages, making it an attractive spot for businesses targeting higher-income consumers. On the housing front, the median home value is $419,300, reflecting a robust real estate market with properties that hold strong value. For renters, the median rent is $1,651 per month, which aligns with the area’s upscale profile and suggests a competitive rental market for both tenants and landlords.

Race & Ethnicity

The demographic makeup of ZIP 66208 is predominantly White, with 89.58% of residents identifying as such. Other racial and ethnic groups include Hispanic at 3.98%, Asian at 1.99%, and Black at 0.96%. This composition points to a relatively homogenous community, which may influence cultural dynamics, business offerings, and community engagement. For businesses or investors, understanding this breakdown can help tailor services or marketing strategies to resonate with the local population.

Key Facts

  • Total population: 21,754 residents in 2023, offering a sizable market for businesses and services.
  • Total households: 9,283, indicating a strong base of family and individual units.
  • Total housing units: 9,572, with a small surplus over occupied homes, suggesting potential availability.
  • Median household income: $120,206, reflecting a high-earning community with disposable income.
  • Median home value: $419,300, pointing to a premium real estate market.
  • Median rent: $1,651, indicative of a competitive rental landscape.
  • Racial composition: Predominantly White (89.58%), with smaller Hispanic (3.98%), Asian (1.99%), and Black (0.96%) populations.

What This Means for You

For homebuyers, ZIP 66208 offers a premium market with median home values at $419,300, ideal if you’re seeking a long-term investment in a high-income area. The slight surplus of housing units could mean opportunities to negotiate or find a property that fits your needs, though competition may still be stiff given the area’s desirability. Investors and real estate agents will find a lucrative market here, with strong home values and a median rent of $1,651 suggesting solid returns on rental properties or flips—especially if targeting affluent tenants or buyers. Small-business owners can capitalize on the $120,206 median household income, which indicates a customer base with spending power; consider upscale or niche offerings that align with local tastes. Finally, analysts can use this data to benchmark ZIP 66208 against neighboring areas, identifying trends in housing demand or demographic shifts for deeper market studies.

Run This Study Yourself

Want to dive deeper into ZIP 66208 or compare it with another area? Uncover tailored insights with these simple steps:

  • Visit ZipcodeGPT to access a powerful tool for demographic and housing analysis.
  • Enter any ZIP code to generate a detailed report with the latest data and trends.
  • Use the insights to make informed decisions for your home purchase, investment, or business strategy.

Frequently Asked Questions about ZIP 66208

  • What is the population of ZIP 66208?
    As of 2023, the estimated population of ZIP 66208 is 21,754.
  • How many households are in ZIP 66208?
    ZIP 66208 has approximately 9,283 households as of 2023.
  • What is the median household income in ZIP 66208?
    The median household income is $120,206 (ACS 2023).
  • What is the median home value in ZIP 66208?
    The median value of owner-occupied homes is $419,300 (ACS 2023).
  • What is the median monthly rent in ZIP 66208?
    Median gross rent is approximately $1,651 per month (ACS 2023).

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