Aug. 30, 2025
If you’re considering a move, investment, or business opportunity in ZIP 72120, located in Sherwood, Arkansas, this demographic and housing snapshot offers a clear picture of the area in 2023. With a population of over 33,000 and a mix of housing options, this ZIP code presents unique opportunities for homebuyers, real estate investors, small-business owners, and analysts. Let’s break down the key metrics to help you understand the community, economy, and housing landscape of 72120.
ZIP 72120 is home to 33,393 residents, making it a moderately sized community with a suburban feel. These individuals are spread across 14,157 households, reflecting a strong base of families and individuals. The total number of housing units stands at 15,216, indicating a slight surplus of available homes or rentals compared to occupied households. This balance suggests potential opportunities for buyers or investors looking to enter the market in this area.
The median household income in ZIP 72120 is $75,853, which points to a relatively stable economic environment. This income level supports a comfortable lifestyle for many residents and indicates purchasing power for local businesses. On the housing front, the median home value is $189,400, offering an accessible entry point for homebuyers compared to national averages in many urban markets. For renters, the median rent is $1,026 per month, reflecting a reasonable cost for those not yet ready to buy. These figures suggest that 72120 strikes a balance between affordability and value, appealing to a range of budgets.
The demographic makeup of ZIP 72120 is diverse, with a racial composition that includes 65.15% White, 26.3% Black, 1.0% Asian, and 3.54% Hispanic residents. This mix contributes to a culturally rich community, which can be a draw for families seeking an inclusive environment or businesses aiming to serve a varied customer base. Understanding this diversity can help stakeholders tailor their approaches, whether it’s marketing a property or launching a local service.
For homebuyers, ZIP 72120 offers a promising mix of affordability and community size. With a median home value of $189,400, you can find properties that fit a moderate budget while enjoying a suburban setting with over 33,000 neighbors. The slight surplus of housing units (15,216 total) compared to households (14,157) may give you some negotiating power.
For investors and real estate agents, the data points to potential in both buying and renting markets. The median rent of $1,026 suggests a steady demand for rental properties, while the home value indicates room for appreciation or flipping opportunities in a growing area like 72120.
For small-business owners, the median household income of $75,853 signals a customer base with disposable income. The diverse population also means you can cater to a wide range of needs and preferences, from cultural products to varied services.
For analysts, these metrics provide a foundation for deeper research into market trends, housing demand, and economic health in ZIP 72120. The balance of income, housing costs, and diversity offers a snapshot of a stable yet dynamic community.
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