ZIP 72223 - 860Z200US72223 — Demographic Snapshot (2023)

Explore ZIP 72223 demographics: 25,706 residents, $99,063 median income, $435,100 median home value, and diverse community insights for 2023.

Aug. 31, 2025

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Overview

If you're considering a move, investment, or business opportunity in ZIP 72223, located in the heart of Arkansas, this demographic and housing snapshot offers a clear picture of the area. Based on 2023 data, this region showcases a blend of economic strength, diverse population, and robust housing metrics. Whether you're a homebuyer, real estate investor, small-business owner, or analyst, understanding the makeup of ZIP 72223 can help you make informed decisions. Let’s dive into the numbers and uncover what makes this area unique.

Population & Households

ZIP 72223 is home to a population of 25,706 residents, making it a moderately sized community with a mix of families, professionals, and retirees. The area supports 11,104 households, reflecting a strong residential base. With 12,279 total housing units, there’s a slight surplus of properties compared to occupied households, which could indicate availability for new residents or investment opportunities. This balance suggests a stable community with room for growth, appealing to those looking to settle or expand in the region.

Income & Housing Costs

Economically, ZIP 72223 stands out with a median household income of $99,063, pointing to a relatively affluent population. This income level supports a strong local economy, beneficial for businesses and investors alike. On the housing front, the median home value is $435,100, reflecting a premium market that aligns with the area’s income demographics. For renters, the median rent is $1,242 per month, offering a more accessible entry point compared to buying. These figures suggest that ZIP 72223 is a market for those with solid financial footing, whether purchasing a home or leasing.

Race & Ethnicity

The cultural fabric of ZIP 72223 is diverse, adding to its appeal as an inclusive community. The racial composition breaks down as follows: 64.63% White, 18.51% Black, 9.64% Asian, and 3.61% Hispanic. This mix indicates a multicultural environment where residents from various backgrounds coexist, fostering a vibrant community atmosphere. For businesses, this diversity can translate into a broad customer base, while families may appreciate the cultural richness in schools and local events.

Key Facts

  • Total population: 25,706 residents, offering a mid-sized community feel.
  • Total households: 11,104, indicating a strong residential presence.
  • Total housing units: 12,279, suggesting potential availability for new occupants.
  • Median household income: $99,063, reflecting economic stability.
  • Median home value: $435,100, positioning this as a high-value housing market.
  • Median rent: $1,242, providing a more affordable option compared to buying.
  • Diverse population: 64.63% White, 18.51% Black, 9.64% Asian, 3.61% Hispanic.

What This Means for You

For homebuyers, ZIP 72223 offers a premium housing market with a median home value of $435,100, ideal for those seeking long-term value in a stable, affluent area. The slight surplus of housing units could mean less competition for available properties, but be prepared for higher entry costs. Investors and real estate agents will find opportunity in the income levels and home values, which suggest strong demand for quality properties—consider focusing on family-friendly homes or rental units given the rent median of $1,242. Small-business owners can leverage the diverse population and solid median income of $99,063 to target a wide, financially capable customer base—think services, retail, or dining that cater to varied cultural tastes. Analysts can use these metrics to benchmark ZIP 72223 against nearby areas, noting its economic and demographic strengths as indicators of future growth potential.

Run This Study Yourself

  • Curious about other ZIP codes or want deeper insights into ZIP 72223? Start by visiting ZipcodeGPT for a user-friendly analysis tool.
  • Enter any ZIP code to access up-to-date demographic, housing, and economic data tailored to your needs.
  • Use the insights to make smarter decisions for your home purchase, investment, or business strategy.

Frequently Asked Questions about ZIP 72223

  • What is the population of ZIP 72223?
    As of 2023, the estimated population of ZIP 72223 is 25,706.
  • How many households are in ZIP 72223?
    ZIP 72223 has approximately 11,104 households as of 2023.
  • What is the median household income in ZIP 72223?
    The median household income is $99,063 (ACS 2023).
  • What is the median home value in ZIP 72223?
    The median value of owner-occupied homes is $435,100 (ACS 2023).
  • What is the median monthly rent in ZIP 72223?
    Median gross rent is approximately $1,242 per month (ACS 2023).

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