ZIP 72712 - 860Z200US72712 — Demographic Snapshot (2023)

Explore ZIP 72712 demographics: 38,072 residents, $102,073 median income, $401,300 median home value, and diverse housing insights for 2023.

Aug. 30, 2025

Map

Overview

If you’re considering a move, investment, or business opportunity in ZIP 72712, located in the heart of Northwest Arkansas, this demographic and housing snapshot offers a clear picture of the area in 2023. With a robust population, strong income levels, and a diverse community, this ZIP code presents unique opportunities for homebuyers, real estate investors, small-business owners, and analysts. Let’s break down the key metrics to help you understand what makes 72712 a compelling place to live or work.

Population & Households

ZIP 72712 is home to a thriving population of 38,072 residents as of 2023. This sizable community is spread across 14,485 households, indicating a strong residential base. The total number of housing units in the area stands at 16,245, suggesting a mix of occupied and available properties. For families, investors, or businesses, this population density signals a vibrant market with potential for both personal and professional growth.

Income & Housing Costs

One of the standout features of ZIP 72712 is its economic strength, reflected in a median household income of $102,073. This figure points to a relatively affluent community, which can support higher property values and consumer spending—key considerations for investors and business owners. On the housing front, the median home value is $401,300, positioning 72712 as a premium market for real estate. For renters, the median rent is $1,197 per month, offering a more accessible entry point for those not ready to buy. These numbers highlight a balanced housing landscape with options for various budgets.

Race & Ethnicity

The demographic makeup of ZIP 72712 reflects a diverse yet predominantly white community. As of 2023, the racial composition is 66.03% white, 3.58% Black, 6.29% Asian, and 9.59% Hispanic. This diversity adds cultural richness to the area, making it an attractive place for families and businesses seeking an inclusive environment. For small-business owners, this mix can inform marketing strategies or product offerings tailored to varied customer needs.

Key Facts

  • Total population: 38,072 residents, indicating a sizable and active community.
  • Total households: 14,485, reflecting a strong residential foundation.
  • Total housing units: 16,245, suggesting availability for new residents or investors.
  • Median household income: $102,073, showcasing economic stability.
  • Median home value: $401,300, positioning 72712 as a high-value real estate market.
  • Median rent: $1,197, offering rental options for diverse income levels.
  • Racial diversity: 66.03% white, 9.59% Hispanic, 6.29% Asian, and 3.58% Black.

What This Means for You

For homebuyers, ZIP 72712 offers a premium housing market with a median home value of $401,300, ideal for those seeking long-term value in a prosperous area. The median rent of $1,197 also provides flexibility for those testing the waters before committing to a purchase. Real estate investors and agents will find opportunity in the gap between total housing units (16,245) and occupied households (14,485), which may indicate vacant properties or room for development. The high median income of $102,073 suggests tenants and buyers in this area have strong purchasing power. For small-business owners, the population of 38,072 and diverse demographic profile mean a broad customer base with disposable income to support local goods and services. Analysts can use these metrics to benchmark 72712 against other ZIP codes for market studies or investment potential. Across all groups, this area’s data points to stability and growth potential.

Run This Study Yourself

  • Curious about other ZIP codes or want to dive deeper into 72712? Start by visiting ZipcodeGPT for a user-friendly platform to explore demographic and housing data.
  • Enter any ZIP code to access up-to-date metrics on population, income, housing, and more, tailored to your needs.
  • Use the insights to make informed decisions, whether you’re buying a home, investing, or planning a business venture.

Frequently Asked Questions about ZIP 72712

  • What is the population of ZIP 72712?
    As of 2023, the estimated population of ZIP 72712 is 38,072.
  • How many households are in ZIP 72712?
    ZIP 72712 has approximately 14,485 households as of 2023.
  • What is the median household income in ZIP 72712?
    The median household income is $102,073 (ACS 2023).
  • What is the median home value in ZIP 72712?
    The median value of owner-occupied homes is $401,300 (ACS 2023).
  • What is the median monthly rent in ZIP 72712?
    Median gross rent is approximately $1,197 per month (ACS 2023).

Related Census Data Analysis

ZIP 64850 - 860Z200US64850 — Demographic Snapshot (2023)

Explore ZIP 64850 demographics: 25,355 residents, $60,945 median income, $161,700 median home value…

Aug 31, 2025

ZIP 72704 - 860Z200US72704 — Demographic Snapshot (2023)

Explore ZIP 72704 demographics: 29,475 residents, $88,991 median income, $301,600 median home value…

Aug 30, 2025

ZIP 74464 - 860Z200US74464 — Demographic Snapshot (2023)

Explore ZIP 74464 demographics: population, housing, income, and racial diversity insights for home…

Aug 30, 2025

ZIP 72703 - 860Z200US72703 — Demographic Snapshot (2023)

Explore ZIP 72703 demographics, housing costs, and population insights for homebuyers, investors, a…

Aug 30, 2025

ZIP 64804 - 860Z200US64804 — Demographic Snapshot (2023)

Explore ZIP 64804 demographics: 36,995 residents, $62,081 median income, $171,500 median home value…

Aug 30, 2025

ZIP 72764 - 860Z200US72764 — Demographic Snapshot (2023)

Explore ZIP 72764 demographics: 57,468 residents, $61,569 median income, $226,100 median home value…

Aug 26, 2025


Nearby ZIP Codes