Aug. 30, 2025
If you’re considering a move, investment, or business opportunity in ZIP 77087, located in Houston, Texas, understanding the area’s demographic and housing landscape is essential. This snapshot, based on 2023 data, provides a clear picture of the population, income levels, housing market, and cultural composition. Whether you’re a homebuyer, real estate investor, small-business owner, or analyst, these insights can guide your next steps in this dynamic community.
ZIP 77087 is home to a population of 35,192 residents, making it a moderately sized community within the Houston area. These individuals are distributed across 11,139 households, reflecting a diverse mix of family structures and living arrangements. With 12,400 total housing units in the area, there’s a noticeable gap between available homes and occupied households, which could indicate opportunities for growth or investment in housing stock. For those looking to settle or invest here, this population density suggests a vibrant, active neighborhood with a solid base of residents to support local businesses and services.
The median household income in ZIP 77087 stands at $53,624, positioning it as a working-class area with moderate earning potential. This income level can help homebuyers gauge affordability and financial fit, while businesses can assess the purchasing power of local consumers. On the housing front, the median house value is $148,400, which is relatively accessible compared to broader Houston metro trends, offering a potential entry point for first-time buyers or investors seeking value. For renters, the median rent is $1,015 per month, reflecting a reasonable cost for those not ready to buy. These figures highlight ZIP 77087 as a potentially budget-friendly option in a major urban market.
The cultural fabric of ZIP 77087 is predominantly Hispanic, with 77.88% of residents identifying as such, making it a hub for Hispanic culture and community in Houston. Black residents account for 15.93% of the population, while White residents make up 4.64%, and Asian residents represent a smaller share at 0.35%. This diversity shapes the area’s social environment, influencing everything from local cuisine and events to business opportunities. For newcomers or business owners, this demographic makeup suggests a strong market for culturally relevant goods, services, and community engagement initiatives.
For homebuyers, ZIP 77087 offers a chance to enter the Houston market at a median home value of $148,400, which is appealing for those seeking affordability without sacrificing urban access. The moderate median income of $53,624 suggests a stable, working-class neighborhood where you can build roots. Investors and real estate agents should note the gap between housing units and households—12,400 versus 11,139—indicating potential for rental or flip opportunities in an area with steady demand. Small-business owners can leverage the area’s large Hispanic population (77.88%) to tailor offerings, from food to services, that resonate culturally while tapping into a consumer base with reasonable spending power. Analysts can use these metrics to benchmark ZIP 77087 against neighboring areas for deeper market studies. Across all groups, this ZIP code presents a balanced mix of opportunity and community strength.
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