Aug. 30, 2025
If you’re considering a move, investment, or business opportunity in ZIP 77327, located in the Cleveland area of Texas, this demographic and housing snapshot offers a clear picture of the community in 2023. With a population of over 37,000 and a diverse cultural makeup, this area presents unique opportunities and considerations for homebuyers, real estate investors, small-business owners, and analysts. Drawing from the latest data, this article breaks down key metrics like income, housing costs, and racial composition to help you make informed decisions.
ZIP 77327 is home to a sizable population of 37,574 residents as of 2023. This figure reflects a community of moderate density, likely offering a mix of suburban and rural characteristics. The area comprises 11,010 households, indicating a strong base of family units and individual renters or owners. With 12,967 total housing units, there’s a notable gap between occupied and available properties, which could signal potential for growth or investment in housing stock.
The median household income in ZIP 77327 stands at $57,538, positioning the area as a middle-income community. This income level suggests a workforce with moderate purchasing power, which can be a key consideration for businesses targeting local consumers. On the housing front, the median home value is $144,100, making this ZIP code relatively affordable compared to many urban markets in Texas. For renters, the median monthly rent is $1,001, which aligns with the income levels and offers a viable option for those not ready to buy. These figures highlight a balanced housing market that could appeal to first-time buyers or investors seeking value.
The demographic makeup of ZIP 77327 is notably diverse, reflecting a vibrant cultural landscape. The population identifies as 53.64% Hispanic, making this the largest ethnic group in the area. White residents account for 36.47%, while Black residents make up 7.79%. Asian residents represent a smaller share at 0.5%. This diversity can influence community dynamics, local businesses, and cultural offerings, providing a rich environment for those who value inclusivity or seek to cater to varied customer bases.
For homebuyers, ZIP 77327 offers an affordable entry into the housing market with a median home value of $144,100. The area’s diversity and population size suggest a welcoming community with access to local amenities, though you’ll want to explore specific neighborhoods for the best fit. Real estate investors and agents should note the gap between total housing units and households, which could indicate vacant properties or room for development. The moderate median income and rent levels also point to a stable rental market for potential landlords.
For small-business owners, the diverse population and median income of $57,538 provide a promising customer base with varied needs and preferences. Tailoring products or services to the majority Hispanic demographic, while remaining inclusive, could be a smart strategy. Analysts can use these metrics to benchmark ZIP 77327 against nearby areas, identifying trends in housing affordability or demographic shifts that might impact future growth.
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