ZIP 78208 - 860Z200US78208 — Demographic Snapshot (2023)

Explore ZIP 78208 demographics, housing costs, and population insights for 2023 to inform your homebuying or investment decisions.

Sept. 4, 2025

Map

Overview

If you’re considering a move, investment, or business opportunity in ZIP 78208, located in the San Antonio area, this demographic and housing snapshot offers a clear picture of the community in 2023. With a population of nearly 3,900 residents and a diverse cultural makeup, this area presents unique opportunities and challenges for homebuyers, real estate investors, agents, small-business owners, and analysts. From household income to housing costs, we’ve compiled key metrics to help you make informed decisions about this ZIP code.

Population & Households

ZIP 78208 is home to 3,877 residents across 1,861 households. This translates to an average household size of roughly 2.1 people, suggesting a mix of smaller families or individuals. The total number of housing units stands at 2,292, indicating some vacancy or availability in the area. For those looking to buy or rent, this could mean potential options, though competition and local demand will play a role in accessibility.

Income & Housing Costs

The median household income in ZIP 78208 is $23,194, which is notably lower than many national and regional averages. This figure is critical for understanding the economic landscape—whether you’re a homebuyer assessing affordability, an investor evaluating rental demand, or a business owner gauging customer purchasing power. On the housing front, the median house value is $125,000, offering a relatively accessible entry point for buyers or investors compared to pricier markets. Meanwhile, the median rent is $894 per month, which aligns with the income levels and suggests a significant portion of residents may be renters. These numbers highlight both affordability and potential constraints for those entering this market.

Race & Ethnicity

The demographic composition of ZIP 78208 reflects a vibrant, diverse community. The largest group identifies as Hispanic, making up 62.57% of the population, followed by Black residents at 24.94%, and White residents at 10.06%. Data for Asian residents was not available in this dataset. This diversity can shape community dynamics, cultural offerings, and business opportunities, making it a key consideration for anyone looking to engage with or invest in this area.

Key Facts

  • Total population: 3,877 residents in ZIP 78208 as of 2023.
  • Total households: 1,861, with an average size of about 2.1 people.
  • Total housing units: 2,292, suggesting some availability or vacancy.
  • Median household income: $23,194, indicating a lower-income community.
  • Median house value: $125,000, a relatively affordable entry point.
  • Median rent: $894 per month, reflecting rental affordability.
  • Racial/ethnic breakdown: 62.57% Hispanic, 24.94% Black, 10.06% White.

What This Means for You

For homebuyers, ZIP 78208 offers a chance to enter the housing market at a median value of $125,000, which could be appealing if you’re seeking affordability in the San Antonio region. However, the lower median income of $23,194 suggests you’ll need to budget carefully and consider long-term financial stability in this area. Investors and agents might see potential in the housing stock, with over 2,200 units and a mix of owners and renters. The $894 median rent points to a steady rental market, though returns may be modest given the income levels. Focus on properties that cater to smaller households or budget-conscious tenants. For small-business owners, the diverse population and lower income levels suggest a need for value-driven products or services. Cultural sensitivity, especially toward the majority Hispanic community, can help build trust and loyalty. Analysts can use these metrics to track trends in affordability, diversity, and housing demand, providing deeper insights for clients or stakeholders.

Run This Study Yourself

  • Curious about other ZIP codes or want to dive deeper into ZIP 78208? Start by visiting ZipcodeGPT for a user-friendly platform to explore demographic and housing data.
  • Enter any ZIP code to access up-to-date metrics on population, income, housing, and more, tailored to your needs.
  • Use the insights to make data-driven decisions for buying, investing, or launching a business in any community.

Frequently Asked Questions about ZIP 78208

  • What is the population of ZIP 78208?
    As of 2023, the estimated population of ZIP 78208 is 3,877.
  • How many households are in ZIP 78208?
    ZIP 78208 has approximately 1,861 households as of 2023.
  • What is the median household income in ZIP 78208?
    The median household income is $23,194 (ACS 2023).
  • What is the median home value in ZIP 78208?
    The median value of owner-occupied homes is $125,000 (ACS 2023).
  • What is the median monthly rent in ZIP 78208?
    Median gross rent is approximately $894 per month (ACS 2023).

Related Census Data Analysis

ZIP 78257 - 860Z200US78257 — Demographic Snapshot (2023)

Explore ZIP 78257 demographics: 10,390 residents, $74,540 median income, $542,300 median home value…

Sep 04, 2025

ZIP 78256 - 860Z200US78256 — Demographic Snapshot (2023)

Explore ZIP 78256 demographics: 12,014 residents, $72,797 median income, $494,400 median home value…

Sep 04, 2025

ZIP 78255 - 860Z200US78255 — Demographic Snapshot (2023)

Explore ZIP 78255 demographics: 18,107 residents, $151,673 median income, $490,600 median home valu…

Sep 04, 2025

ZIP 78252 - 860Z200US78252 — Demographic Snapshot (2023)

Explore ZIP 78252 demographics, housing costs, and population insights for homebuyers, investors, a…

Sep 04, 2025

ZIP 78248 - 860Z200US78248 — Demographic Snapshot (2023)

Explore ZIP 78248 demographics: 14,127 residents, $130,605 median income, $460,400 median home valu…

Sep 04, 2025

ZIP 78243 - 860Z200US78243 — Demographic Snapshot (2023)

Explore ZIP 78243 demographics: 251 residents, diverse population, and key insights for homebuyers …

Sep 04, 2025

ZIP 78239 - 860Z200US78239 — Demographic Snapshot (2023)

Explore ZIP 78239 demographics, housing costs, and population insights for homebuyers, investors, a…

Sep 04, 2025

ZIP 78236 - 860Z200US78236 — Demographic Snapshot (2023)

Explore ZIP 78236 demographics: 7,629 residents, $96,771 median income, and key housing insights fo…

Sep 04, 2025

ZIP 78235 - 860Z200US78235 — Demographic Snapshot (2023)

Explore ZIP 78235 demographics: 2,440 residents, $64,919 median income, 77.79% Hispanic, and key ho…

Sep 04, 2025

ZIP 78234 - 860Z200US78234 — Demographic Snapshot (2023)

Explore ZIP 78234 demographics: 6,281 residents, $100,096 median income, $2,196 median rent, and di…

Sep 04, 2025


Nearby ZIP Codes