ZIP 78213 - 860Z200US78213 — Demographic Snapshot (2023)

Overview

If you’re considering a move, investment, or business opportunity in ZIP 78213, located in the San Antonio area, this demographic and housing snapshot offers a clear picture of the community in 2023. With a population of over 41,000 and a diverse cultural makeup, this area presents unique opportunities and challenges for homebuyers, real estate investors, small-business owners, and analysts. Drawing from the latest data, we’ll break down key metrics on population, income, housing costs, and racial composition to help you make informed decisions.

Population & Households

ZIP 78213 is home to 41,603 residents, making it a moderately sized community within the broader San Antonio region. These individuals are distributed across 16,752 households, reflecting a mix of family and individual living arrangements. With 18,184 total housing units in the area, there’s a slight surplus of units over households, which could indicate some availability for new residents or investors looking to enter the market. Understanding the population density and household structure is essential for gauging demand for housing, services, and local businesses in this ZIP code.

Income & Housing Costs

The median household income in ZIP 78213 stands at $53,342, which provides insight into the economic capacity of residents. This figure suggests a working-to-middle-class community where affordability is a key consideration for housing and consumer spending. On the housing front, the median home value is $199,500, positioning this area as relatively accessible compared to higher-priced markets in Texas. For renters, the median rent is $1,161 per month, which aligns with the income levels and offers a viable option for those not ready to buy. These metrics are critical for assessing whether this ZIP code fits your budget or investment goals.

Race & Ethnicity

The racial and ethnic composition of ZIP 78213 reflects a predominantly Hispanic community, with 72.71% of residents identifying as Hispanic. This is complemented by smaller percentages of White (19.1%), Black (3.65%), and Asian (1.26%) populations. This diversity shapes the cultural fabric of the area, influencing everything from local businesses to community events. For business owners and investors, understanding this demographic breakdown can guide marketing strategies, product offerings, and community engagement efforts tailored to the majority Hispanic population.

Key Facts

• Total population: 41,603 residents in 2023.
• Total households: 16,752, indicating a mix of family and solo living.
• Total housing units: 18,184, suggesting some availability for new occupants.
• Median household income: $53,342, reflecting a working-to-middle-class economy.
• Median home value: $199,500, an accessible entry point for buyers.
• Median rent: $1,161, a reasonable cost for renters in the area.
• Hispanic majority: 72.71% of residents, shaping the cultural landscape.

What This Means for You

For homebuyers, ZIP 78213 offers a relatively affordable entry into homeownership with a median home value of $199,500. The slight surplus of housing units over households may mean less competition in certain segments of the market, though you’ll want to factor in the median income of $53,342 when assessing long-term affordability. Real estate investors and agents can find potential in this area, particularly with rental properties, given the median rent of $1,161 and a sizable renter population. The diversity, with a strong Hispanic presence, also suggests opportunities for targeted property marketing. For small-business owners, the demographic makeup and income levels point to a community that values affordability and culturally relevant goods and services—think local eateries, family-oriented retail, or bilingual customer support. Analysts can use these metrics to benchmark ZIP 78213 against neighboring areas for deeper market studies or trend analysis.

Run This Study Yourself

• Curious about other ZIP codes or want to dive deeper into ZIP 78213? Start by visiting ZipcodeGPT for a user-friendly platform to explore demographic data.
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