Sept. 4, 2025
If you're considering ZIP code 78227 in San Antonio, Texas, as a place to live, invest, or start a business, understanding the local demographics and housing landscape is essential. This snapshot, based on 2023 data, provides a clear picture of the community's population, income levels, housing costs, and cultural composition. Whether you're a homebuyer, real estate investor, small-business owner, or analyst, these insights can help you make informed decisions about opportunities in this area.
ZIP 78227 is home to a population of 44,091 residents, making it a moderately sized community within the San Antonio region. This area supports 14,599 households, reflecting a mix of family and individual living arrangements. With 16,008 total housing units, there’s a slight surplus of properties compared to occupied households, which could indicate availability for new residents or investors looking to enter the market. The population density and household distribution suggest a community with established roots, offering both stability and potential for growth.
The median household income in ZIP 78227 stands at $48,049, which provides a benchmark for affordability and economic activity in the area. For homebuyers and investors, the median house value of $151,300 represents a relatively accessible entry point into the San Antonio housing market, especially compared to higher-priced neighboring ZIP codes. Renters, on the other hand, face a median rent of $1,112 per month, which aligns with the income levels and suggests a balanced rental market. These figures highlight ZIP 78227 as a potentially cost-effective option for those seeking value in housing or investment opportunities.
The cultural makeup of ZIP 78227 is predominantly Hispanic, with 82.8% of the population identifying as such, reflecting a strong Latino influence in the community. White residents account for 9.15% of the population, while Black residents make up 4.53%, and Asian residents represent a smaller share at 0.65%. This demographic composition points to a vibrant, culturally rich environment that could appeal to those seeking a diverse neighborhood or business market with specific cultural needs and preferences.
For homebuyers, ZIP 78227 offers an affordable entry into homeownership with a median house value of $151,300, well-suited for first-time buyers or those on a budget. The slight surplus of housing units (16,008 total versus 14,599 households) may provide negotiating power in a less competitive market. Investors and real estate agents can see potential in this area for rental properties, given the steady median rent of $1,112 and a large population base of over 44,000 to draw from. Small-business owners might find opportunities in catering to the predominantly Hispanic community (82.8% of residents), tailoring products or services to cultural preferences and needs. Analysts can use these metrics to assess economic stability and growth potential, noting the moderate median income of $48,049 as a sign of a working-class community with consistent demand for goods and housing.
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