ZIP 78244 - 860Z200US78244 — Demographic Snapshot (2023)

Overview

If you’re considering a move, investment, or business opportunity in ZIP 78244, located in the San Antonio area of Texas, this demographic and housing snapshot offers a clear picture of the community as of 2023. With a population of over 37,000 and a diverse cultural makeup, this area presents unique opportunities for homebuyers, real estate investors, small-business owners, and analysts. Let’s break down the key metrics—population, income, housing costs, and racial composition—to help you make informed decisions about living or working in 78244.

Population & Households

ZIP 78244 is home to 37,861 residents, making it a sizable community with a vibrant local presence. These individuals are distributed across 12,444 households, reflecting a mix of family sizes and living arrangements. With 12,978 total housing units in the area, there’s a slight surplus of homes compared to occupied households, which could indicate availability for new residents or investors looking to enter the market. This balance suggests a stable residential base, ideal for those seeking a community with room to grow.

Income & Housing Costs

The median household income in ZIP 78244 stands at $67,789, positioning it as a middle-income area with reasonable earning potential for families and individuals. When it comes to housing, the median home value is $195,400, which offers an accessible entry point for first-time buyers or investors seeking properties below the national average in many metro areas. For renters, the median monthly rent is $1,552, reflecting a competitive rental market that may appeal to those not yet ready to buy. These figures highlight 78244 as a potentially affordable option within the San Antonio region, balancing cost with opportunity.

Race & Ethnicity

ZIP 78244 boasts a richly diverse population, with a racial and ethnic composition that reflects a multicultural community. Hispanic residents make up the largest group at 45.51%, followed by Black residents at 27.15%, and White residents at 19.81%. Asian residents account for 2.47% of the population, contributing to the area’s cultural tapestry. This diversity can be a significant draw for families, businesses, and investors who value inclusive environments and the unique perspectives that come with them.

Key Facts

• Total population: 37,861 residents, offering a robust community size.
• Total households: 12,444, indicating a strong residential foundation.
• Total housing units: 12,978, with slight availability over occupied homes.
• Median household income: $67,789, reflecting middle-income stability.
• Median home value: $195,400, an accessible price point for buyers.
• Median rent: $1,552 per month, competitive for the region.
• Diverse demographics: 45.51% Hispanic, 27.15% Black, 19.81% White, 2.47% Asian.

What This Means for You

For homebuyers, ZIP 78244 offers a promising mix of affordability and community diversity. With a median home value of $195,400, it’s a feasible option for those looking to settle in a growing area near San Antonio without breaking the bank. The slight surplus of housing units suggests you might find options to suit your needs, whether you’re a first-time buyer or relocating family.

For investors and real estate agents, the data points to potential in both buying and renting markets. The median rent of $1,552 indicates demand for rental properties, while the home value suggests room for appreciation in a developing area. The population size and household count also support a steady tenant base or buyer interest.

For small-business owners, the diverse population of 37,861 and median income of $67,789 signal a customer base with varied needs and disposable income. Whether you’re opening a retail shop, service, or restaurant, the cultural mix in 78244 could help tailor offerings to a wide audience, fostering community engagement.

For analysts, these metrics provide a foundation for deeper market studies, from housing trends to economic forecasts. The balance of income, housing costs, and diversity offers a snapshot of stability with growth potential in this ZIP code.

Run This Study Yourself

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