ZIP 78245 - 860Z200US78245 — Demographic Snapshot (2023)

Explore ZIP 78245 demographics, housing costs, and population insights for homebuyers, investors, and businesses in 2023.

Aug. 26, 2025

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Overview

If you’re considering a move, investment, or business opportunity in ZIP 78245, located in the San Antonio area of Texas, this demographic and housing snapshot offers a clear picture of the community. With data from 2023, we’ll break down key metrics like population, income, housing costs, and racial composition to help you make informed decisions. Whether you’re a homebuyer, real estate investor, small-business owner, or analyst, these insights provide a foundation for understanding what makes ZIP 78245 unique.

Population & Households

ZIP 78245 is home to a substantial population of 91,388 residents as of 2023. This sizable community is spread across 30,429 households, indicating a vibrant and active area with a strong residential base. The total number of housing units stands at 32,219, suggesting a slight surplus of available homes relative to occupied households. This balance could signal opportunities for growth or flexibility in the housing market, depending on demand trends.

Income & Housing Costs

The median household income in ZIP 78245 is $87,890, reflecting a solid economic foundation for many families and individuals. This income level positions the area as a comfortable middle-class community, appealing to those seeking affordability without sacrificing quality of life. On the housing front, the median house value is $241,500, which aligns well with the income levels and offers a reasonable entry point for homebuyers in the San Antonio metro area. For renters, the median rent is $1,563 per month, indicating a competitive rental market that may cater to a mix of young professionals, families, and transient residents.

Race & Ethnicity

The demographic makeup of ZIP 78245 is notably diverse, with a significant Hispanic population at 64.42%. This cultural richness shapes the community’s identity, likely influencing local businesses, cuisine, and events. White residents account for 19.72% of the population, while Black residents make up 9.4%, and Asian residents comprise 2.27%. This diversity can be a draw for those seeking an inclusive environment or businesses targeting varied customer bases.

Key Facts

  • Total population: 91,388 residents, making ZIP 78245 a large and dynamic community.
  • Total households: 30,429, supporting a robust residential presence.
  • Total housing units: 32,219, with some availability for new occupants or investors.
  • Median household income: $87,890, indicative of a stable economic base.
  • Median house value: $241,500, offering attainable homeownership opportunities.
  • Median rent: $1,563, reflecting a competitive rental market.
  • Hispanic population: 64.42%, highlighting significant cultural diversity.

What This Means for You

For homebuyers, ZIP 78245 presents an attractive option with a median house value of $241,500 and a median income that supports a sustainable lifestyle. The slight surplus of housing units could mean less competition in certain price brackets, though working with a local agent to track inventory is wise. Investors and real estate agents might find potential in the rental market, where a median rent of $1,563 suggests steady demand, especially given the area’s population size and diversity. The availability of housing units also hints at room for flipping or long-term rental strategies. For small-business owners, the diverse demographic—particularly the large Hispanic community—offers a chance to tailor products or services to cultural preferences, while the solid median income indicates purchasing power. Analysts can use these metrics as a benchmark for tracking growth or comparing ZIP 78245 to neighboring areas in San Antonio.

Run This Study Yourself

  • Curious about diving deeper into ZIP 78245 or comparing it with another area? Start by visiting ZipcodeGPT for a user-friendly platform to explore demographic data.
  • Input any ZIP code to access up-to-date population, housing, and income insights tailored to your needs.
  • Use the detailed breakdowns to inform your next move, investment, or business strategy with confidence.

Frequently Asked Questions about ZIP 78245

  • What is the population of ZIP 78245?
    As of 2023, the estimated population of ZIP 78245 is 91,388.
  • How many households are in ZIP 78245?
    ZIP 78245 has approximately 30,429 households as of 2023.
  • What is the median household income in ZIP 78245?
    The median household income is $87,890 (ACS 2023).
  • What is the median home value in ZIP 78245?
    The median value of owner-occupied homes is $241,500 (ACS 2023).
  • What is the median monthly rent in ZIP 78245?
    Median gross rent is approximately $1,563 per month (ACS 2023).

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