ZIP 78332 - 860Z200US78332 — Demographic Snapshot (2023)

Explore ZIP 78332 demographics: 27,281 residents, $47,199 median income, $97,900 median home value, and key housing insights for 2023.

Aug. 30, 2025

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Overview

If you’re considering ZIP code 78332 for a home purchase, investment opportunity, or business venture, understanding the local demographics and housing landscape is essential. Located in a vibrant area, this ZIP code offers a unique blend of community diversity and economic potential. In this 2023 snapshot, we dive into the latest data on population, income, housing costs, and racial composition to help you make informed decisions. Whether you’re a homebuyer, real estate investor, small-business owner, or analyst, these insights will guide your next steps in ZIP 78332.

Population & Households

ZIP 78332 is home to a population of 27,281 residents, making it a moderately sized community with a strong local presence. These individuals are distributed across 8,952 households, reflecting a mix of family and individual living arrangements. With 10,747 total housing units in the area, there’s a notable supply of homes, though not all are occupied. This balance between population and housing suggests opportunities for growth, whether you’re looking to settle down or invest in property within ZIP 78332.

Income & Housing Costs

The median household income in ZIP 78332 stands at $47,199, which provides a clear picture of the economic environment for residents and potential businesses. When it comes to housing, the median home value is $97,900, positioning this area as relatively affordable compared to many national markets. For renters, the median rent is $897 per month, offering a cost-effective alternative to homeownership. These figures highlight ZIP 78332 as a practical choice for first-time buyers or investors seeking value in a growing market, as well as businesses targeting a middle-income customer base.

Race & Ethnicity

The demographic makeup of ZIP 78332 is predominantly Hispanic, with 84.22% of the population identifying as such. White residents account for 14.41%, while Black and Asian populations are smaller, at 0.27% and 0.67%, respectively. This cultural diversity shapes the community’s identity, influencing everything from local businesses to social dynamics. For homebuyers and business owners, understanding this composition can help tailor decisions—whether it’s finding a neighborhood that aligns with your preferences or identifying a market for culturally specific products and services in ZIP 78332.

Key Facts

  • Total population: 27,281 residents in ZIP 78332.
  • Total households: 8,952, supporting a mix of family and solo living.
  • Total housing units: 10,747, with some units available for potential occupancy.
  • Median household income: $47,199, reflecting a middle-income community.
  • Median home value: $97,900, offering affordability for buyers and investors.
  • Median rent: $897, a reasonable option for renters in the area.
  • Racial composition: 84.22% Hispanic, 14.41% White, with smaller Black (0.27%) and Asian (0.67%) populations.

What This Means for You

For homebuyers, ZIP 78332 presents an affordable entry point into homeownership with a median home value of $97,900. The area’s diverse, predominantly Hispanic community offers a rich cultural environment, ideal for those seeking a vibrant neighborhood. Investors and real estate agents will find potential in the gap between total housing units (10,747) and occupied households (8,952), suggesting room for rental properties or flips in a market with reasonable price points. Small-business owners can leverage the middle-income demographic ($47,199 median income) and cultural diversity to target niche markets, such as Hispanic-focused goods or services. Analysts can use this data as a baseline to track growth trends or compare ZIP 78332 with neighboring areas for deeper market insights. Whatever your goal, these metrics provide a solid foundation for planning your next move.

Run This Study Yourself

  • Curious about other ZIP codes or want to dive deeper into ZIP 78332? Start by visiting ZipcodeGPT for a user-friendly platform to explore demographic data.
  • Input any ZIP code to access up-to-date population, income, and housing stats tailored to your needs.
  • Use the insights to inform your homebuying, investment, or business decisions with confidence.

Frequently Asked Questions about ZIP 78332

  • What is the population of ZIP 78332?
    As of 2023, the estimated population of ZIP 78332 is 27,281.
  • How many households are in ZIP 78332?
    ZIP 78332 has approximately 8,952 households as of 2023.
  • What is the median household income in ZIP 78332?
    The median household income is $47,199 (ACS 2023).
  • What is the median home value in ZIP 78332?
    The median value of owner-occupied homes is $97,900 (ACS 2023).
  • What is the median monthly rent in ZIP 78332?
    Median gross rent is approximately $897 per month (ACS 2023).

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