ZIP 78574 - 860Z200US78574 — Demographic Snapshot (2023)

Overview

If you’re considering a move, investment, or business opportunity in ZIP 78574, located in the vibrant Rio Grande Valley of Texas, this demographic and housing snapshot offers a clear picture of the area. With data from 2023, we’ll break down population trends, household dynamics, income levels, housing costs, and cultural composition. Whether you’re a homebuyer, real estate investor, small-business owner, or analyst, these insights will help you make informed decisions about this unique community.

Population & Households

ZIP 78574 is home to a substantial population of 62,852 residents, making it a bustling area with significant community presence. This population is distributed across 16,933 households, reflecting a mix of family sizes and living arrangements. The total number of housing units stands at 18,309, indicating a slight surplus of available homes compared to occupied households. This could suggest opportunities for growth or investment in the housing market, especially for those looking to buy or rent in a growing region.

Income & Housing Costs

The median household income in ZIP 78574 is $52,536, which provides a solid economic foundation for many families and individuals in the area. When it comes to housing, the median home value is $119,000, offering relatively affordable options for potential buyers compared to national averages. For renters, the median rent is $807 per month, making this area accessible for those not yet ready to purchase a home. These figures suggest that ZIP 78574 strikes a balance between affordability and opportunity, appealing to a wide range of budgets and financial goals.

Race & Ethnicity

The cultural landscape of ZIP 78574 is notably diverse, with a strong Hispanic presence at 97.03% of the population. This reflects a rich cultural heritage that shapes the community’s identity, businesses, and social fabric. Other racial groups include White at 2.39%, Black at 0.29%, and Asian at 0.14%. For businesses and investors, this demographic makeup highlights the importance of culturally relevant services, products, and marketing strategies to connect with the majority Hispanic population.

Key Facts

• Total population: 62,852 residents, indicating a sizable and active community.
• Total households: 16,933, showing a strong base of family and individual units.
• Total housing units: 18,309, suggesting potential availability for new residents or investors.
• Median household income: $52,536, reflecting a moderate earning capacity.
• Median home value: $119,000, an affordable entry point for homebuyers.
• Median rent: $807, offering cost-effective options for renters.
• Hispanic population: 97.03%, highlighting a culturally rich and cohesive community.

What This Means for You

For homebuyers, ZIP 78574 presents an affordable housing market with a median home value of $119,000, well below many urban benchmarks. This could be an ideal spot for first-time buyers or those seeking value in a growing area. The slight surplus of housing units (18,309 vs. 16,933 households) might also mean less competition when searching for a home.

For real estate investors and agents, the combination of affordable home prices and a large population base suggests potential for rental income or property appreciation. With a median rent of $807, there’s room to attract tenants while maintaining profitability. The population size also indicates steady demand for housing over time.

For small-business owners, the demographic profile—especially the 97.03% Hispanic population—offers a clear target audience. Tailoring products, services, and marketing to resonate with this community could build strong customer loyalty. Additionally, the median income of $52,536 suggests a consumer base with moderate purchasing power for everyday goods and services.

For analysts, the data points to a stable, culturally distinct area with growth potential. The balance of income, housing costs, and population density provides a foundation for further economic or market studies in ZIP 78574.

Run This Study Yourself

• Curious about other ZIP codes or want to dive deeper into ZIP 78574? Start by visiting ZipcodeGPT for a user-friendly platform to explore demographic and housing data.
• Enter any ZIP code to access up-to-date metrics on population, income, housing, and more, tailored to your needs.
• Use the insights to make informed decisions, whether you’re buying a home, investing, or planning a business venture.