ZIP 78613 - 860Z200US78613 — Demographic Snapshot (2023)

Overview

If you're considering a move, investment, or business opportunity in ZIP 78613, located in the vibrant Cedar Park area of Texas, this demographic and housing snapshot offers a clear picture of the community in 2023. With a substantial population, strong income levels, and a diverse cultural makeup, this area presents unique opportunities for homebuyers, real estate investors, small-business owners, and analysts. Let’s dive into the numbers to help you make informed decisions about living or working in ZIP 78613.

Population & Households

ZIP 78613 is home to a robust population of 89,162 residents as of 2023, making it a sizable and dynamic community. This population is distributed across 33,646 households, indicating a strong residential base. With 34,198 total housing units in the area, there’s a slight surplus of homes compared to occupied households, which could signal availability for new residents or investors looking to enter the market. These figures suggest a well-established area with room for growth, ideal for families, professionals, and businesses seeking a stable customer base.

Income & Housing Costs

One of the standout metrics for ZIP 78613 is its median household income of $120,829, reflecting a financially secure community with significant purchasing power. This income level positions the area as attractive for businesses targeting middle- to upper-income consumers. On the housing front, the median home value stands at $461,900, indicating a competitive real estate market with properties that hold strong value. For renters, the median rent is $1,733 per month, which aligns with the area’s higher income bracket and suggests a demand for quality rental options. These numbers highlight ZIP 78613 as a place where both owning and renting come with a premium, but the income levels support such costs for many residents.

Race & Ethnicity

The cultural composition of ZIP 78613 adds to its appeal as a diverse and inclusive community. The racial breakdown shows that 59.74% of residents identify as White, 18.5% as Hispanic, 13.09% as Asian, and 3.27% as Black, with the remainder comprising other or mixed-race groups. This diversity creates a rich social fabric, offering opportunities for businesses to cater to varied cultural preferences and for residents to enjoy a multicultural environment. For investors and small-business owners, this mix can translate into a broad customer base with unique needs and interests.

Key Facts

• Total population in ZIP 78613: 89,162 residents in 2023.
• Total households: 33,646, supporting a strong residential community.
• Total housing units: 34,198, with a small surplus of available homes.
• Median household income: $120,829, indicating significant local purchasing power.
• Median home value: $461,900, reflecting a robust real estate market.
• Median rent: $1,733 per month, aligned with higher income levels.
• Diverse population: 59.74% White, 18.5% Hispanic, 13.09% Asian, 3.27% Black.

What This Means for You

For homebuyers, ZIP 78613 offers a thriving community with a high median income and home values that suggest long-term investment potential, though the $461,900 median price point requires careful financial planning. Investors and real estate agents will find opportunity in the slight surplus of housing units (34,198 vs. 33,646 households), which could indicate room for flipping properties or developing rental portfolios, especially with median rents at $1,733. Small-business owners can leverage the area’s diversity and strong income levels to target a wide range of customers, particularly in sectors like retail, dining, or services tailored to cultural preferences. Analysts studying market trends will appreciate the balance of population size, income stability, and housing dynamics as indicators of sustained growth potential in ZIP 78613.

Run This Study Yourself

• Want to explore ZIP 78613 or another area in greater depth? Start by visiting ZipcodeGPT for a user-friendly platform to access detailed demographic and housing data.
• Enter any ZIP code to generate a customized report with the latest metrics, tailored to your needs as a buyer, investor, or business owner.
• Use the insights to compare markets, identify opportunities, and make data-driven decisions with confidence.