Aug. 22, 2025
If you’re considering a move, investment, or business opportunity in ZIP 78617, located in the Austin metropolitan area of Texas, this demographic and housing snapshot offers a clear picture of the community. With data from 2023, we’ll break down population stats, household dynamics, income levels, housing costs, and racial composition to help you make informed decisions. Whether you’re a homebuyer, real estate investor, small-business owner, or analyst, these insights into ZIP 78617 will guide your next steps with confidence.
ZIP 78617 is home to a vibrant community of 28,932 residents. This population size reflects a sizable area with a mix of families, individuals, and professionals. The area supports 8,702 households, indicating a strong residential base for local businesses and services. Additionally, there are 9,201 total housing units, suggesting a small buffer of available properties or potential for growth. This balance of population and housing makes ZIP 78617 an area worth exploring for those seeking a dynamic yet manageable community.
The median household income in ZIP 78617 stands at $78,019, pointing to a community with solid earning potential. This income level supports a comfortable lifestyle for many residents and signals purchasing power for local businesses. On the housing front, the median home value is $247,800, which offers a relatively accessible entry point for buyers in the broader Austin market, known for its competitive real estate. For renters, the median rent is $1,449 per month, reflecting a moderate cost that aligns with the area’s income levels. These figures provide a balanced view of affordability and investment potential in ZIP 78617.
The demographic makeup of ZIP 78617 is notably diverse, with a significant Hispanic population at 74.82%. This cultural richness shapes the community’s identity, influencing local businesses, cuisine, and events. White residents account for 16.4% of the population, while Black residents make up 6.04%, and Asian residents represent 1.35%. This diversity offers unique opportunities for cultural engagement and niche markets, making ZIP 78617 a compelling location for those who value inclusivity and varied perspectives.
For homebuyers, ZIP 78617 presents an opportunity to enter the Austin-area market at a median home value of $247,800, which is competitive compared to neighboring regions. The area’s diverse community and moderate rental costs also make it appealing for families or individuals seeking a welcoming environment. Real estate investors and agents will find potential in the slight surplus of housing units (9,201 vs. 8,702 households), which could indicate room for growth or rental opportunities, especially with a median rent of $1,449. The strong median income of $78,019 suggests tenants and buyers with reliable financial footing.
For small-business owners, the population of nearly 29,000 and the area’s diversity—particularly the large Hispanic demographic—offer a sizable and culturally rich customer base. Tailoring products or services to this community could yield strong returns. Finally, analysts can use these metrics to assess market trends, housing demand, and economic health in ZIP 78617, providing a data-driven foundation for deeper studies or recommendations.
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