ZIP 78728 - 860Z200US78728 — Demographic Snapshot (2023)

Overview

If you’re considering ZIP code 78728 for your next home, investment, or business venture, this demographic and housing snapshot offers a clear picture of what to expect. Located in the Austin, Texas area, this ZIP code represents a dynamic community with a mix of residents and opportunities. Using the latest 2023 data, we’ll break down population trends, household income, housing costs, and racial diversity to help you make informed decisions. Whether you’re a homebuyer, real estate investor, small-business owner, or analyst, these insights will guide your next steps in understanding 78728.

Population & Households

The total population of ZIP 78728 stands at 26,776, making it a moderately sized community with a vibrant mix of residents. This area is home to 12,949 households, reflecting a strong base of families, singles, and professionals. With 13,878 total housing units, there’s a slight surplus of available homes compared to occupied households, which could indicate opportunities for buyers or renters looking to move in. This balance between population and housing suggests a stable yet growing area, ideal for those seeking a community with room to settle.

Income & Housing Costs

Financial metrics are critical when evaluating any area, and ZIP 78728 offers a solid economic profile. The median household income here is $74,048, which points to a community with moderate to above-average earning power. This income level supports a comfortable lifestyle for many residents and signals potential spending power for local businesses. On the housing front, the median house value is $392,600, reflecting a competitive real estate market that could appeal to investors seeking appreciation. For renters, the median rent is $1,523 per month, which aligns with the area’s income levels but may require careful budgeting for some households. These figures highlight 78728 as a place where affordability and value intersect, depending on your financial goals.

Race & Ethnicity

Diversity is a defining feature of ZIP 78728, with a racial and ethnic composition that reflects a broad cultural tapestry. White residents make up 38.69% of the population, followed by Hispanic or Latino residents at 27.86%. Black or African American individuals account for 17.39%, while Asian residents comprise 10.67%. This mix creates a multicultural environment that can enrich community life and offer unique opportunities for businesses catering to varied demographics. For homebuyers and investors, this diversity may also translate to a welcoming atmosphere and a range of cultural amenities in the area.

Key Facts

• Total population: 26,776 residents in 2023.
• Total households: 12,949, indicating a strong residential base.
• Total housing units: 13,878, with some availability for new occupants.
• Median household income: $74,048, suggesting solid earning potential.
• Median house value: $392,600, a competitive price point for the region.
• Median rent: $1,523, reflecting rental costs in line with income levels.
• Diverse population: White (38.69%), Hispanic (27.86%), Black (17.39%), Asian (10.67%).

What This Means for You

For homebuyers, ZIP 78728 offers a promising mix of housing options with a median value of $392,600, which could be a worthwhile investment given the area’s income stability and population size. The slight surplus of housing units (13,878 vs. 12,949 households) might mean less competition for available properties, potentially giving you an edge in negotiations. Real estate investors and agents can see potential in this market, as the median income of $74,048 supports a community capable of sustaining property values and rental demand at $1,523 monthly. Small-business owners will find a diverse customer base of over 26,000 residents, with cultural variety that could inspire niche offerings or inclusive marketing. Analysts can use these metrics to benchmark 78728 against nearby ZIP codes, identifying trends in growth or affordability. Whatever your role, this data equips you to act with confidence in this Austin-area community.

Run This Study Yourself

• Curious about other areas or deeper insights into ZIP 78728? Start by visiting ZipcodeGPT to access powerful demographic tools.
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