ZIP 78739 - 860Z200US78739 — Demographic Snapshot (2023)

Explore ZIP 78739 demographics: 20,850 residents, $222,552 median income, $699,400 home values, and diverse community insights for 2023.

Aug. 22, 2025

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Overview

If you're considering a move, investment, or business opportunity in ZIP 78739, located in the vibrant Austin, Texas area, this demographic and housing snapshot offers a clear picture of what to expect. With data from 2023, we dive into population trends, household dynamics, income levels, housing costs, and cultural diversity. Whether you're a homebuyer, real estate investor, small-business owner, or analyst, these insights will help you make informed decisions about this thriving community.

Population & Households

ZIP 78739 is home to a population of 20,850 residents, making it a moderately sized community with a suburban feel near Austin's urban core. The area supports 7,047 households, reflecting a strong residential base. With 7,127 total housing units, there’s a tight balance between supply and demand, with only a small number of vacant properties. This suggests a stable, in-demand neighborhood where families and individuals are putting down roots.

Income & Housing Costs

One of the standout features of ZIP 78739 is its robust economic profile. The median household income stands at an impressive $222,552, indicating a high-earning community with significant purchasing power. This affluence is mirrored in the housing market, where the median home value reaches $699,400. For renters, the median monthly rent is $3,387, reflecting the premium cost of living in this desirable area. These figures position ZIP 78739 as an upscale market, appealing to those with substantial financial resources or investment goals.

Race & Ethnicity

The cultural fabric of ZIP 78739 is diverse, offering a blend of backgrounds that enrich the community. The racial composition includes 63.8% White residents, 4.08% Black residents, 11.75% Asian residents, and 17.67% Hispanic residents. This diversity fosters a dynamic environment, appealing to those who value multicultural neighborhoods. For businesses, this mix suggests a varied customer base with unique needs and preferences, while families may appreciate the inclusive atmosphere for schools and social connections.

Key Facts

  • Total population: 20,850 residents, offering a suburban yet connected lifestyle near Austin.
  • Total households: 7,047, indicating a strong family and residential presence.
  • Median household income: $222,552, reflecting a high-earning, affluent community.
  • Median home value: $699,400, positioning this as a premium real estate market.
  • Median rent: $3,387 per month, aligning with the area’s upscale housing costs.
  • Racial diversity: 63.8% White, 17.67% Hispanic, 11.75% Asian, and 4.08% Black.
  • Total housing units: 7,127, with minimal vacancy suggesting high demand.

What This Means for You

For homebuyers, ZIP 78739 offers a high-quality lifestyle with access to a prosperous and diverse community, though the $699,400 median home value and $3,387 median rent signal a significant financial commitment. Families will find a stable environment with a strong household base, ideal for long-term living. Real estate investors and agents should note the tight housing supply and high demand, which could translate to strong appreciation potential, especially given the affluent demographic with a median income of $222,552. However, the premium pricing may limit turnover, so focus on luxury or niche markets. Small-business owners can tap into a wealthy and diverse customer base, ideal for premium services, specialty retail, or cultural offerings that cater to varied tastes. Analysts will find this data a valuable benchmark for tracking economic and demographic trends in upscale suburban markets near major cities like Austin.

Run This Study Yourself

Curious to dive deeper into ZIP 78739 or explore another area? Uncover tailored insights with these simple steps:

  • Visit ZipcodeGPT to access powerful demographic and housing analysis tools.
  • Enter any ZIP code to generate a detailed report with the latest data.
  • Use the insights to guide your homebuying, investment, or business decisions with confidence.

Frequently Asked Questions about ZIP 78739

  • What is the population of ZIP 78739?
    As of 2023, the estimated population of ZIP 78739 is 20,850.
  • How many households are in ZIP 78739?
    ZIP 78739 has approximately 7,047 households as of 2023.
  • What is the median household income in ZIP 78739?
    The median household income is $222,552 (ACS 2023).
  • What is the median home value in ZIP 78739?
    The median value of owner-occupied homes is $699,400 (ACS 2023).
  • What is the median monthly rent in ZIP 78739?
    Median gross rent is approximately $3,387 per month (ACS 2023).

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