Aug. 22, 2025
If you’re considering ZIP code 78742 in Austin, Texas, as a place to live, invest, or start a business, understanding the local demographics and housing landscape is essential. This snapshot, based on 2023 data, provides a clear picture of the population, household dynamics, income levels, and housing costs in this area. Whether you’re a homebuyer, real estate investor, small-business owner, or analyst, these insights can help you make informed decisions about opportunities in 78742.
ZIP code 78742 is home to a small but distinct community, with a total population of 638 residents as of 2023. The area comprises 269 households, matching the total number of housing units, which suggests full occupancy with no apparent vacant units in the dataset. This tight alignment between households and housing units indicates a stable, if compact, residential base, potentially appealing to those seeking a close-knit or less densely populated environment within the broader Austin metro area.
Financial metrics in ZIP 78742 offer a glimpse into the economic profile of its residents. The median household income stands at $74,453, reflecting a moderate earning capacity that could support a comfortable lifestyle for many families or individuals. On the housing front, while median house value data is unavailable, the median rent is reported at $1,094 per month. This rental figure provides a benchmark for potential tenants or investors evaluating rental property opportunities in the area. For homebuyers or investors, the lack of home value data means additional research into local real estate trends may be necessary to assess property investment potential.
The demographic makeup of ZIP 78742 is notably diverse, offering a multicultural environment that may appeal to a wide range of residents and businesses. Hispanic or Latino residents constitute the largest group at 48.43% of the population, followed by White residents at 32.13% and Black or African American residents at 16.77%. Data on Asian population percentages is not available in this dataset. This diversity can be a significant draw for community-focused businesses or investors looking to cater to varied cultural needs and preferences in 78742.
For homebuyers, ZIP 78742 presents a small, potentially tight-knit community with a diverse population and moderate income levels. The median rent of $1,094 offers a reference point if you’re considering renting before buying, though the absence of home value data means you’ll need to consult local real estate listings or agents for purchase price insights. The full occupancy of housing units suggests limited availability, so acting quickly on opportunities may be necessary.
For investors and real estate agents, the complete alignment of households and housing units could indicate a stable rental market with consistent demand. The median rent provides a starting point for evaluating potential returns on rental properties, though deeper analysis of property appreciation and vacancy trends will be critical without median house value data.
For small-business owners, the diverse demographic profile of 78742 offers a chance to serve a varied customer base. With nearly half the population identifying as Hispanic, businesses that cater to cultural preferences or bilingual services could find a receptive audience. The moderate median income suggests residents have disposable income for local goods and services, making this an area worth exploring for niche markets.
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