ZIP 78749 - 860Z200US78749 — Demographic Snapshot (2023)

Explore ZIP 78749 demographics: 34,939 residents, $113,918 median income, $530,900 median home value, and diverse community insights for 2023.

Aug. 30, 2025

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Overview

If you're considering a move, investment, or business opportunity in ZIP 78749, located in the vibrant Austin, Texas area, this demographic and housing snapshot offers a clear picture of the community in 2023. With a population of nearly 35,000 and a strong economic foundation, this ZIP code presents unique opportunities for homebuyers, real estate investors, small-business owners, and analysts. Let’s dive into the key metrics—population, income, housing costs, and diversity—to help you make informed decisions.

Population & Households

ZIP 78749 is home to 34,939 residents, making it a moderately sized community with a suburban feel within the greater Austin metro area. These individuals are distributed across 15,726 households, reflecting a mix of family units, singles, and shared living arrangements. The total number of housing units stands at 16,554, indicating a slight surplus of available homes or apartments compared to occupied households. This balance suggests a stable housing market with room for growth or turnover, which could be appealing if you're looking to buy or rent in this area.

Income & Housing Costs

Economically, ZIP 78749 stands out with a median household income of $113,918, well above the national average. This figure points to a relatively affluent community, likely attracting professionals and families with strong earning potential. On the housing front, the median home value is $530,900, reflecting the high demand for property in the Austin region. For renters, the median monthly rent is $1,843, which aligns with the area’s higher cost of living but also signals a robust rental market for investors. These numbers suggest that while entry costs are significant, the financial stability of residents could support sustained property value growth.

Race & Ethnicity

The demographic makeup of ZIP 78749 showcases a diverse yet predominantly white community. Approximately 60.2% of residents identify as white, followed by 21.87% identifying as Hispanic or Latino, 8.63% as Asian, and 1.84% as Black. This diversity contributes to a culturally rich environment, which can be a draw for families seeking inclusive neighborhoods or businesses aiming to serve a varied customer base. Understanding this composition can help tailor real estate marketing strategies or business offerings to resonate with the community’s unique blend of backgrounds.

Key Facts

  • Total population: 34,939 residents in 2023, offering a sizable market for businesses and services.
  • Total households: 15,726, indicating a strong base of potential homebuyers or renters.
  • Total housing units: 16,554, suggesting moderate availability for new occupants or investors.
  • Median household income: $113,918, reflecting a financially secure community.
  • Median home value: $530,900, indicative of a premium real estate market.
  • Median rent: $1,843 per month, highlighting a lucrative rental investment opportunity.
  • Racial composition: 60.2% white, 21.87% Hispanic, 8.63% Asian, 1.84% Black, showcasing diversity.

What This Means for You

For homebuyers, ZIP 78749 offers a prosperous community with a high median income and home values that reflect long-term investment potential. The slight surplus of housing units could mean opportunities to negotiate or find a property that fits your needs, though the $530,900 median price signals a competitive market. Investors and real estate agents will find the strong rental demand (with median rents at $1,843) and affluent resident base appealing for both short-term leasing and long-term property appreciation. Small-business owners can leverage the diverse population of nearly 35,000 and their above-average spending power to target products or services that cater to varied cultural preferences or professional needs. Analysts can use these metrics to benchmark ZIP 78749 against other Austin-area ZIP codes, identifying trends in housing affordability or demographic shifts. Across all groups, the data underscores a stable, growing community worth exploring further.

Run This Study Yourself

Want to dig deeper into ZIP 78749 or compare it with another area? Follow these simple steps to uncover detailed insights tailored to your needs:

  • Visit ZipcodeGPT to access a powerful tool for demographic and housing analysis.
  • Enter any ZIP code to generate a comprehensive report with the latest data and trends.
  • Use the insights to inform your homebuying, investment, or business strategy with confidence.

Frequently Asked Questions about ZIP 78749

  • What is the population of ZIP 78749?
    As of 2023, the estimated population of ZIP 78749 is 34,939.
  • How many households are in ZIP 78749?
    ZIP 78749 has approximately 15,726 households as of 2023.
  • What is the median household income in ZIP 78749?
    The median household income is $113,918 (ACS 2023).
  • What is the median home value in ZIP 78749?
    The median value of owner-occupied homes is $530,900 (ACS 2023).
  • What is the median monthly rent in ZIP 78749?
    Median gross rent is approximately $1,843 per month (ACS 2023).

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