Aug. 30, 2025
If you're considering a move, investment, or business opportunity in ZIP 79763, understanding the local demographics and housing landscape is essential. Located in Texas, this ZIP code covers a diverse and dynamic community with a population of over 34,000. Whether you're a homebuyer, real estate investor, small-business owner, or analyst, this snapshot provides a clear, data-driven look at the area’s key metrics for 2023. From household income to housing costs and racial composition, we’ve compiled the latest figures to help you make informed decisions.
ZIP 79763 is home to a sizable population of 34,878 residents. This figure reflects a community that’s large enough to support a variety of businesses and services while maintaining a distinct local character. The area comprises 13,644 households, indicating a robust residential base. With 15,063 total housing units, there’s a mix of occupied and potentially available properties, which could be of interest to investors or buyers looking for opportunities in this market.
The median household income in ZIP 79763 stands at $57,618, suggesting a moderate earning capacity for many residents. This income level can influence local spending power, which is a critical factor for small businesses planning to serve the community. On the housing front, the median home value is $127,300, positioning this area as relatively affordable compared to many urban markets. For renters, the median monthly rent is $1,097, which reflects a reasonable cost for those not yet ready to buy. These figures provide a balanced view of affordability and investment potential in the area.
The demographic makeup of ZIP 79763 is notably diverse, with a strong Hispanic presence at 76.29% of the population. White residents account for 18.72%, while Black and Asian populations are smaller at 2.41% and 0.48%, respectively. This diversity shapes the cultural fabric of the community, influencing everything from local businesses to community events. For business owners and investors, understanding this composition can help tailor offerings or marketing strategies to resonate with the majority demographic while remaining inclusive of all groups.
For homebuyers, ZIP 79763 offers an affordable entry into homeownership with a median home value of $127,300. This price point, paired with a median rent of $1,097, also makes renting a viable option while you explore the market. The area’s large population and household base suggest a stable community with access to local amenities.
For investors and real estate agents, the gap between total housing units (15,063) and occupied households (13,644) hints at potential vacancies or opportunities for development. The moderate median income of $57,618 indicates a market where rental properties could see steady demand, especially at current rent levels.
For small-business owners, the diverse population—particularly the 76.29% Hispanic demographic—offers a chance to cater to specific cultural needs or preferences. With over 34,000 residents, there’s a sizable customer base, and the median income suggests reasonable disposable income for goods and services.
For analysts, these metrics provide a foundation for deeper research into economic trends, housing demand, or community growth in ZIP 79763. The data points to a balanced market with room for exploration.
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