ZIP 79928 - 860Z200US79928 — Demographic Snapshot (2023)

Overview

If you're considering a move, investment, or business opportunity in ZIP 79928, located in the El Paso area of Texas, this demographic and housing snapshot offers a clear picture of the community in 2023. With a sizable population, diverse cultural makeup, and accessible housing options, this area presents unique opportunities for homebuyers, real estate investors, small-business owners, and analysts. Let’s break down the latest data to help you make informed decisions about living, working, or investing in ZIP 79928.

Population & Households

ZIP 79928 is home to a robust population of 82,792 residents as of 2023, making it a vibrant and growing community. This area supports 23,700 households, reflecting a strong base of families and individuals. With 24,841 total housing units, there’s a modest buffer of available homes, suggesting potential for growth or investment. The population density and household distribution indicate a community with room to expand, which could appeal to those seeking a balance between suburban space and access to urban amenities in nearby El Paso.

Income & Housing Costs

The median household income in ZIP 79928 stands at $73,704, positioning it as a middle-income area with reasonable earning potential for residents. Housing costs align with this income level, with a median home value of $188,600—a price point that may attract first-time buyers or investors looking for affordable entry into the market. For renters, the median rent is $1,145 per month, offering a cost-effective alternative to homeownership in a region where housing remains within reach compared to national averages. These figures suggest a stable economic foundation for both residents and businesses.

Race & Ethnicity

The cultural landscape of ZIP 79928 is notably diverse, with a strong Hispanic presence at 89.23% of the population. White residents make up 7.31%, while Black and Asian populations are smaller at 1.92% and 0.23%, respectively. This demographic composition reflects a predominantly Hispanic community, which shapes the local culture, businesses, and social fabric. For small-business owners or investors, this offers a chance to cater to a specific cultural demographic with tailored products, services, or marketing strategies.

Key Facts

• Total population: 82,792 residents in 2023, indicating a sizable community.
• Total households: 23,700, supporting a strong residential base.
• Total housing units: 24,841, with slight availability for new occupants.
• Median household income: $73,704, reflecting a middle-income area.
• Median home value: $188,600, accessible for many buyers or investors.
• Median rent: $1,145, offering affordable rental options.
• Hispanic population: 89.23%, highlighting a culturally rich demographic.

What This Means for You

For homebuyers, ZIP 79928 offers an affordable entry into homeownership with a median home value of $188,600, well below many national markets. The income level supports a comfortable lifestyle, and the slight surplus of housing units means you may have options to choose from. Real estate investors and agents can find value in a growing area with reasonable property prices and a large population base, ideal for rental properties or future appreciation. The median rent of $1,145 suggests steady demand for rentals, especially for families or young professionals.

For small-business owners, the demographic makeup—predominantly Hispanic at 89.23%—presents an opportunity to build a loyal customer base by aligning offerings with cultural preferences, whether through food, services, or community engagement. The population of over 82,000 ensures a sizable market, while the median income indicates disposable income for goods and services. Analysts can use this data to track growth trends in the El Paso region, assess housing affordability, or evaluate cultural market segments for strategic planning.

Run This Study Yourself

• Curious about other ZIP codes or want to dive deeper into ZIP 79928? Start by visiting ZipcodeGPT for a user-friendly platform to explore demographic and housing data.
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