ZIP 79928 - 860Z200US79928 — Demographic Snapshot (2023)

Explore ZIP 79928 demographics: 82,792 residents, $73,704 median income, $188,600 median home value, and key housing insights for 2023.

Aug. 26, 2025

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Overview

If you're considering a move, investment, or business opportunity in ZIP 79928, located in the El Paso area of Texas, this demographic and housing snapshot offers a clear picture of the community as of 2023. With a sizable population and a predominantly Hispanic cultural makeup, this area presents unique opportunities for homebuyers, real estate investors, small-business owners, and analysts. Below, we break down the latest data on population, income, housing costs, and racial composition to help you make informed decisions about living or working in ZIP 79928.

Population & Households

ZIP 79928 is home to a robust population of 82,792 residents, making it a vibrant and growing community. This area supports 23,700 households, reflecting a strong residential base. With 24,841 total housing units, there’s a slight surplus of homes compared to occupied households, which could indicate potential availability for new residents or investors looking to enter the market. The average household size here suggests a family-oriented environment, appealing to those seeking a community with deep roots and connections.

Income & Housing Costs

The median household income in ZIP 79928 stands at $73,704, positioning it as a middle-income area with reasonable earning potential for residents. For homebuyers, the median house value is $188,600, which offers an accessible entry point compared to many urban markets, making it an attractive option for first-time buyers or those looking for value. Renters, on the other hand, face a median rent of $1,145 per month, which aligns with the income levels and suggests a balanced cost of living for those not ready to purchase. These figures provide a solid foundation for understanding affordability in this ZIP code.

Race & Ethnicity

The cultural landscape of ZIP 79928 is notably diverse, with a strong Hispanic presence at 89.23% of the population. This is complemented by smaller percentages of White (7.31%), Black (1.92%), and Asian (0.23%) residents. This demographic makeup points to a community rich in Hispanic heritage, which could influence local businesses, cultural events, and social dynamics. For business owners or investors, this presents an opportunity to cater to a predominantly Hispanic customer base with tailored products, services, or marketing strategies.

Key Facts

  • Total population: 82,792 residents, indicating a sizable and active community.
  • Total households: 23,700, reflecting a strong residential foundation.
  • Total housing units: 24,841, suggesting some availability for new occupants.
  • Median household income: $73,704, supporting a middle-income lifestyle.
  • Median house value: $188,600, an accessible price point for many buyers.
  • Median rent: $1,145, aligning with local income levels for renters.
  • Hispanic population: 89.23%, shaping the cultural identity of ZIP 79928.

What This Means for You

For homebuyers, ZIP 79928 offers a promising mix of affordability and community. With a median home value of $188,600, you can find properties that fit a moderate budget while joining a family-friendly area with a strong cultural identity. First-time buyers or those relocating may find this ZIP code particularly welcoming due to its housing availability and reasonable costs.

For real estate investors and agents, the slight surplus of housing units (24,841 total units versus 23,700 households) hints at opportunities for rental properties or flips. The median rent of $1,145 suggests a steady demand for rentals, while the home values provide room for growth in a developing market.

For small-business owners, the demographic profile—especially the 89.23% Hispanic population—offers a clear target audience. Consider businesses that resonate with cultural preferences, such as restaurants, retail, or services tailored to family needs. The population size of 82,792 ensures a substantial customer base to tap into.

For analysts, these metrics provide a baseline for deeper research into growth trends, housing demand, or economic stability in ZIP 79928. The income and housing cost data can inform broader studies on affordability and market potential in the El Paso region.

Run This Study Yourself

  • Curious about other ZIP codes or want updated data for ZIP 79928? Start by visiting ZipcodeGPT to access powerful demographic and housing insights.
  • Enter any ZIP code to generate a detailed report tailored to your needs, whether for personal, investment, or business purposes.
  • Use the platform’s tools to compare metrics across areas and uncover trends that help you make smarter decisions.

Frequently Asked Questions about ZIP 79928

  • What is the population of ZIP 79928?
    As of 2023, the estimated population of ZIP 79928 is 82,792.
  • How many households are in ZIP 79928?
    ZIP 79928 has approximately 23,700 households as of 2023.
  • What is the median household income in ZIP 79928?
    The median household income is $73,704 (ACS 2023).
  • What is the median home value in ZIP 79928?
    The median value of owner-occupied homes is $188,600 (ACS 2023).
  • What is the median monthly rent in ZIP 79928?
    Median gross rent is approximately $1,145 per month (ACS 2023).

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