Aug. 30, 2025
If you’re considering a move, investment, or business opportunity in ZIP 91604, located in the heart of Studio City, California, this demographic and housing snapshot offers a clear picture of the area in 2023. With a population of over 32,000 and a median household income exceeding $140,000, this ZIP code reflects a vibrant, affluent community. Whether you’re a homebuyer, real estate investor, small-business owner, or data analyst, understanding these metrics can help you make informed decisions about living, investing, or operating in this area.
ZIP 91604 is home to 32,118 residents, making it a moderately sized community with a strong residential presence. These individuals are distributed across 14,848 households, indicating an average household size of roughly 2.2 people. This suggests a mix of singles, couples, and smaller families, which could influence housing demand and local business needs. The total number of housing units stands at 15,900, with a small vacancy rate that points to a competitive real estate market.
One of the standout metrics for ZIP 91604 is its median household income of $141,317, which is significantly higher than many national and state averages. This signals a community with strong purchasing power, appealing to businesses targeting higher-income demographics. On the housing front, the median home value is an impressive $1,698,900, reflecting the premium nature of real estate in this area. For renters, the median monthly rent is $2,471, which aligns with the high cost of living and suggests a market geared toward upscale apartments or homes. These figures highlight both the opportunities and challenges of entering this market as a buyer or investor.
The demographic composition of ZIP 91604 offers insight into the cultural fabric of the area. The population is predominantly White at 68.34%, with smaller but notable percentages of Hispanic (10.71%), Asian (8.26%), and Black (4.61%) residents. This diversity, while not as pronounced as in some urban centers, still contributes to a varied community dynamic. For businesses and investors, understanding this mix can help tailor services, marketing, or property developments to meet the needs of different groups.
For homebuyers, ZIP 91604 offers a prestigious address with access to a high-income community, but the median home value of nearly $1.7 million means you’ll need substantial financial resources or a strategic approach to financing. The competitive market, with only a small number of vacant units, suggests acting quickly on opportunities and working with experienced agents.
For investors and real estate agents, the high median home values and rents indicate strong potential returns, especially for luxury properties or rental units catering to affluent tenants. However, the limited availability of housing units means you’ll face stiff competition, and thorough market analysis will be key to identifying profitable deals.
For small-business owners, the high median income of $141,317 suggests residents have disposable income for premium goods and services. Consider targeting niches like upscale dining, boutique retail, or professional services that align with the community’s financial profile. The diverse, though predominantly White, population also offers opportunities to cater to varied cultural preferences.
For analysts, these metrics provide a foundation for deeper research into trends like housing affordability, income inequality, or demographic shifts in ZIP 91604. Pairing this data with historical figures or neighboring ZIP codes could uncover valuable insights for clients or stakeholders.
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