Aug. 26, 2025
If you’re considering ZIP code 91710 for your next home, investment, or business venture, this demographic and housing snapshot offers a clear picture of what to expect. Located in a dynamic Southern California region, this area—often associated with Chino—boasts a sizable population, strong income levels, and a diverse community. Using the latest 2023 data, we’ve compiled key metrics on population, households, income, housing costs, and racial composition to help homebuyers, real estate investors, small-business owners, and analysts make informed decisions.
ZIP 91710 is home to a robust population of 80,186 residents, making it a vibrant and active community. This area supports 22,987 households, reflecting a strong base of families and individuals. With 23,911 total housing units, there’s a slight surplus of homes compared to occupied households, which could indicate some availability for new residents or investors looking to enter the market. The population density suggests a bustling yet manageable environment, ideal for those seeking a balance between suburban comfort and access to urban amenities.
Financially, ZIP 91710 stands out with a median household income of $104,205, signaling a relatively affluent community with solid earning potential. This income level supports a strong housing market, where the median home value reaches $645,200. For renters, the median monthly rent is $2,002, reflecting the premium cost of living in this desirable area. These figures suggest that while homeownership and renting come at a significant cost, the income levels in the area provide a foundation for affordability for many residents. For investors and buyers, this points to a stable market with potential for long-term value appreciation.
The cultural fabric of ZIP 91710 is notably diverse, offering a rich community experience. The racial composition breaks down as follows: 59.15% Hispanic, 18.13% White, 14.7% Asian, and 4.85% Black, with other groups making up the remainder. This diversity is a key strength, fostering a multicultural environment that can appeal to a wide range of residents and businesses. For small-business owners, this mix presents opportunities to cater to varied tastes and needs, while homebuyers may appreciate the inclusive and dynamic neighborhood vibe.
For homebuyers, ZIP 91710 offers a thriving community with high home values and a strong median income, suggesting stability and potential for property appreciation. However, with median home prices at $645,200, entering this market requires significant financial readiness—consider working with a local real estate agent to find opportunities within your budget. Investors and real estate agents will note the slight surplus of housing units (23,911 vs. 22,987 households), which could signal room for rental properties or flips, especially given the $2,002 median rent that indicates strong rental demand. Small-business owners can leverage the diverse population of 80,186 to target a wide customer base—think about culturally tailored products or services to stand out. Analysts will find the income and demographic data useful for market studies or forecasting trends in this economically robust area.
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