ZIP 93308 - 860Z200US93308 — Demographic Snapshot (2023)

Explore ZIP 93308 demographics: 55,788 residents, $59,511 median income, $298,000 median home value, and diverse housing insights for 2023.

Aug. 26, 2025

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Overview

If you’re considering a move, investment, or business opportunity in ZIP 93308, located in the Bakersfield area of California, this demographic and housing snapshot offers a clear picture of the community in 2023. With a population of over 55,000 and a diverse mix of residents, this area presents unique opportunities and challenges for homebuyers, real estate investors, small-business owners, and analysts. Drawing from the latest data, we’ll break down key metrics on population, income, housing costs, and racial composition to help you make informed decisions.

Population & Households

ZIP 93308 is home to 55,788 residents, making it a sizable community with a robust local market. These individuals are distributed across 20,073 households, reflecting a mix of family sizes and living arrangements. With 21,443 total housing units in the area, there’s a slight surplus of homes compared to occupied households, which could indicate availability for new residents or investors looking to enter the market. This balance between population and housing stock is a critical factor for anyone evaluating the area’s growth potential or residential demand.

Income & Housing Costs

The median household income in ZIP 93308 stands at $59,511, positioning it as a middle-income community where affordability remains within reach for many. Housing costs align with this income level, with a median home value of $298,000—a figure that offers potential for first-time buyers or investors seeking properties with room for appreciation. For renters, the median rent is $1,260 per month, which is relatively moderate compared to other parts of California, making this ZIP code an attractive option for those not ready to buy. These financial metrics suggest a stable market with opportunities for various budgets.

Race & Ethnicity

The demographic makeup of ZIP 93308 reflects a diverse community with a blend of cultural backgrounds. The racial composition includes 56.88% White, 32.11% Hispanic, 2.55% Black, and 2.51% Asian residents, among others. This diversity can enrich the social fabric of the area, offering a welcoming environment for newcomers and fostering a range of cultural perspectives. For businesses, this mix presents opportunities to cater to varied customer needs, while investors and homebuyers may appreciate the inclusive atmosphere when considering long-term plans in the region.

Key Facts

  • Total population: 55,788 residents, indicating a substantial local market.
  • Total households: 20,073, reflecting a strong residential base.
  • Total housing units: 21,443, suggesting some availability for new occupants.
  • Median household income: $59,511, supporting a middle-income lifestyle.
  • Median home value: $298,000, offering potential for buyers and investors.
  • Median rent: $1,260, providing affordable options for renters.
  • Racial diversity: 56.88% White, 32.11% Hispanic, with smaller Black and Asian populations.

What This Means for You

For homebuyers, ZIP 93308 offers a balanced market with median home values at $298,000 and rents at $1,260, making it feasible to buy or rent depending on your financial goals. The slight surplus of housing units could mean less competition for available properties, giving you room to negotiate.

For investors and real estate agents, the area’s population size and income levels suggest steady demand for housing, while the diversity of the community could attract a wide range of tenants or buyers. The median home value indicates potential for growth, especially if infrastructure or local amenities improve over time.

For small-business owners, a population of over 55,000 and a diverse demographic profile provide a solid customer base. The middle-income bracket means residents likely have disposable income for local goods and services, while the cultural mix allows for targeted offerings that resonate with different groups.

For analysts, the data points to a stable, diverse community with moderate housing costs and income levels, ideal for tracking trends in suburban growth or demographic shifts in the Bakersfield region.

Run This Study Yourself

  • Curious about other ZIP codes or want to dive deeper into ZIP 93308? Start by visiting ZipcodeGPT for a user-friendly platform to explore demographic data.
  • Enter any ZIP code to access detailed reports on population, housing, income, and more, tailored to your needs.
  • Use the insights to inform your next move, investment, or business strategy with confidence.

Frequently Asked Questions about ZIP 93308

  • What is the population of ZIP 93308?
    As of 2023, the estimated population of ZIP 93308 is 55,788.
  • How many households are in ZIP 93308?
    ZIP 93308 has approximately 20,073 households as of 2023.
  • What is the median household income in ZIP 93308?
    The median household income is $59,511 (ACS 2023).
  • What is the median home value in ZIP 93308?
    The median value of owner-occupied homes is $298,000 (ACS 2023).
  • What is the median monthly rent in ZIP 93308?
    Median gross rent is approximately $1,260 per month (ACS 2023).

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