Aug. 26, 2025
If you’re considering a move, investment, or business opportunity in San Francisco’s ZIP code 94122, this demographic and housing snapshot offers a clear picture of the area. Located in the Sunset District, this ZIP code is home to a vibrant, diverse population with strong economic indicators. Using the latest 2023 data, we’ll break down key metrics like population, income, housing costs, and racial composition to help homebuyers, real estate investors, small-business owners, and analysts make informed decisions.
ZIP 94122 is a densely populated area with a total population of 57,369 residents. This sizable community is distributed across 22,375 households, reflecting a mix of family units, roommates, and solo dwellers. With 24,155 total housing units in the area, there’s a slight gap between available homes and occupied households, suggesting a tight housing market. For those looking to settle or invest here, understanding the scale of this community is crucial for gauging demand for housing and services.
The economic profile of ZIP 94122 is notably strong, with a median household income of $145,717. This figure points to a relatively affluent population, which can support local businesses and sustain high property values. Speaking of property, the median house value in this area stands at an impressive $1,507,100, reflecting the premium nature of San Francisco real estate. For renters, the median rent is $2,720 per month, indicating a significant cost of living. These numbers are essential for homebuyers assessing affordability and for investors evaluating potential returns in this competitive market.
ZIP 94122 boasts a diverse cultural makeup, which adds to its appeal for residents and businesses alike. The racial composition includes 44.38% Asian, 35.7% White, 11.49% Hispanic, and 1.57% Black residents, among other groups. This diversity fosters a rich community dynamic, offering opportunities for culturally tailored businesses and creating a welcoming environment for families from varied backgrounds. For investors and entrepreneurs, this mix can inform marketing strategies and community engagement efforts.
For homebuyers, ZIP 94122 offers a vibrant, diverse community but comes with a steep price tag. With median home values exceeding $1.5 million and rents around $2,720, you’ll need to budget carefully or explore financing options to make this area work. The tight housing market (with only a small gap between units and households) means acting quickly on opportunities is key.
For real estate investors and agents, the high median income and property values signal strong potential for appreciation and rental income. However, the limited availability of units suggests competition will be fierce—focus on unique properties or niche markets to stand out.
For small-business owners, the affluent and diverse population of 57,369 offers a robust customer base. Tailoring your products or services to the cultural diversity (especially the large Asian demographic) could be a winning strategy. Additionally, the high income levels suggest disposable income for premium offerings, but high rents may impact your operating costs.
For analysts, these metrics provide a foundation for deeper research into housing trends, economic stability, and demographic shifts in ZIP 94122. Pair this data with historical trends or neighboring ZIP codes for a fuller picture.
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