ZIP 97078 - 860Z200US97078 — Demographic Snapshot (2023)

Overview

If you're considering ZIP code 97078 for your next home, investment, or business venture, understanding the local demographics and housing landscape is essential. Located in a dynamic area, this region offers a blend of diversity, economic opportunity, and housing options that cater to a variety of needs. Drawing from the latest 2023 data, this snapshot provides a clear, data-driven look at population, income, housing costs, and racial composition in 97078. Whether you're a homebuyer, real estate investor, small-business owner, or analyst, these insights will help you make informed decisions.

Population & Households

ZIP code 97078 is home to a population of 25,813 residents, making it a moderately sized community with a vibrant mix of individuals and families. These residents are distributed across 9,103 households, reflecting a strong residential base. With 9,292 total housing units in the area, there’s a slight surplus of homes compared to households, which could indicate some availability for new buyers or renters. This balance suggests a stable community with room for growth, appealing to those looking to settle or invest in a well-established area.

Income & Housing Costs

The median household income in ZIP 97078 stands at $83,940, pointing to a relatively strong economic foundation for many residents. This income level supports a comfortable lifestyle and indicates purchasing power for local businesses. On the housing front, the median house value is $462,700, reflecting a competitive real estate market that could offer solid returns for investors over time. For renters, the median rent is $1,824 per month, which aligns with the area’s income levels but may require careful budgeting for some households. These figures highlight 97078 as a place where housing costs are significant but backed by a robust income base.

Race & Ethnicity

ZIP code 97078 boasts a diverse population, which adds to its cultural richness and appeal for a wide range of residents and businesses. The racial composition breaks down as follows: 52.15% White, 5.08% Black, 6.46% Asian, and 28.97% Hispanic. This diversity creates a welcoming environment for families and entrepreneurs alike, fostering a community where varied perspectives and backgrounds contribute to local life. For businesses, this mix offers opportunities to cater to a broad customer base with tailored products and services.

Key Facts

• Total population in ZIP 97078: 25,813 residents.
• Total households: 9,103, indicating a strong residential presence.
• Total housing units: 9,292, suggesting slight availability for new occupants.
• Median household income: $83,940, reflecting economic stability.
• Median house value: $462,700, a competitive price point for real estate.
• Median rent: $1,824 per month, aligning with local income levels.
• Diverse population: 52.15% White, 28.97% Hispanic, 6.46% Asian, 5.08% Black.

What This Means for You

For homebuyers, ZIP 97078 offers a promising market with a median house value of $462,700, which could be a worthwhile investment given the area’s income stability and population size. The slight surplus of housing units over households may provide some negotiating room, though competition could still be strong. Investors and real estate agents will find value in the area’s growth potential and diverse demographic base, which supports long-term appreciation and rental demand at a median rate of $1,824. Small-business owners can leverage the community’s diversity and solid median income of $83,940 to target a wide range of customers with disposable income. Analysts can use these metrics to benchmark 97078 against nearby ZIP codes for deeper market studies. Across all groups, the area’s cultural mix and economic indicators point to a stable, opportunity-rich environment.

Run This Study Yourself

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