ZIP 97213 - 860Z200US97213 — Demographic Snapshot (2023)

Overview

If you’re considering a move, investment, or business opportunity in ZIP 97213, located in Portland, Oregon, this demographic and housing snapshot offers a clear picture of the area in 2023. With a population of over 31,000 and a robust housing market, this ZIP code presents unique opportunities and challenges for homebuyers, real estate investors, small-business owners, and analysts. Let’s break down the key metrics to help you make informed decisions about living, investing, or operating in 97213.

Population & Households

ZIP 97213 is home to 31,238 residents, making it a moderately sized community within the Portland metro area. These individuals are distributed across 14,278 households, reflecting a mix of family units, couples, and solo dwellers. With 14,971 total housing units in the area, there’s a slight surplus of homes compared to households, which could indicate some availability for new residents or investors looking to enter the market. Understanding the population density and household composition is critical for assessing demand for housing, services, and local businesses in 97213.

Income & Housing Costs

The median household income in ZIP 97213 stands at $95,801, suggesting a relatively affluent community with solid earning potential. This income level supports a strong housing market, as evidenced by the median home value of $609,100. For homebuyers, this price point reflects a competitive market where properties hold significant value, likely due to the area’s desirability and amenities. Renters, on the other hand, face a median rent of $1,490 per month, which aligns with the higher cost of living in this part of Portland. These figures are essential for gauging affordability and investment returns in 97213.

Race & Ethnicity

The demographic makeup of ZIP 97213 is predominantly White, with 78.54% of residents identifying as such. Other groups include Hispanic or Latino residents at 6.19%, Asian residents at 5.38%, and Black or African American residents at 1.93%. This composition indicates a community with moderate diversity, which can influence cultural offerings, community dynamics, and business opportunities. For small-business owners and investors, understanding the racial and ethnic breakdown of 97213 can help tailor services or marketing strategies to resonate with local residents.

Key Facts

• Total population in ZIP 97213: 31,238 residents.
• Total households: 14,278, indicating a mix of family and individual living arrangements.
• Total housing units: 14,971, suggesting some availability for new occupants.
• Median household income: $95,801, reflecting a financially stable community.
• Median home value: $609,100, pointing to a high-value real estate market.
• Median rent: $1,490, indicative of a competitive rental landscape.
• Racial composition: 78.54% White, 6.19% Hispanic, 5.38% Asian, 1.93% Black.

What This Means for You

For homebuyers, ZIP 97213 offers a stable, affluent community with high property values. The median home price of $609,100 means you’ll need to budget for a premium market, but the area’s strong median income suggests long-term value and neighborhood stability. Be prepared for competition, as the slight surplus of housing units may not translate to easy availability in desirable locations.

For real estate investors and agents, the data points to a lucrative market in 97213. With home values well above half a million dollars and a median rent of $1,490, rental properties could yield solid returns. The small gap between total housing units and households also hints at potential for flipping or developing properties, though careful market analysis is advised.

For small-business owners, the demographic profile and income levels suggest a customer base with disposable income. Tailoring offerings to a predominantly White population with moderate diversity can help you connect with the community. Consider services or products that align with a higher cost of living and urban lifestyle in 97213.

For analysts, these metrics provide a foundation for deeper research into housing trends, economic stability, and demographic shifts. The income and housing cost data can inform broader studies on affordability and growth potential in this Portland ZIP code.

Run This Study Yourself

• Curious about other ZIP codes or want to dive deeper into 97213? Start by visiting ZipcodeGPT for a user-friendly platform to explore demographic and housing data.
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